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“We thought the world needed a luxury Swatch watch.” Explosive Jean-Claude Biver interview tells the Hublot story like never before
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“We thought the world needed a luxury Swatch watch.” Explosive Jean-Claude Biver interview tells the Hublot story like never before

Jean-Claude Biver and his team bought Hublot 24 years ago. At that time it was a tiny brand, big in Spain, but netting $24-million. But…
FRIDAY WIND DOWN: Jean-Claude Biver tells the full Hublot story and WatchFest fires!
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FRIDAY WIND DOWN: Jean-Claude Biver tells the full Hublot story and WatchFest fires!

I don’t know if it’s advancing age, the sentimentality of the occasion (Hublot’s 40th Anniversary), or just our European Editor Mike’s interviewing technique, but the…
The “inexplicable insanity” that underscores the story of the Audemars Piguet Royal Oak
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The “inexplicable insanity” that underscores the story of the Audemars Piguet Royal Oak

It feels like decades since CNN came to our offices to shoot it, and by now I’d expect it to have run its course, but…
Would you pay $13,000USD for a Speedy that’s spent 188 days in space? Because that’s the current online bid…
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Would you pay $13,000USD for a Speedy that’s spent 188 days in space? Because that’s the current online bid…

Now, we all have an image of the Speedmaster Professional, the icon, the Tool of Tool watches, the Moon Watch. A beautiful 42mm piece of…
FRIDAY WIND DOWN: You need to know your ideal lug to lug size, or you’re doing watches wrong
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FRIDAY WIND DOWN: You need to know your ideal lug to lug size, or you’re doing watches wrong

It’s a story we’ve been writing in our weekly editorial meeting for months and months: the idea that lug to lug measurement is a more…
WatchFest Australia 2020 is going ahead against all odds, because community matters more than ever
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WatchFest Australia 2020 is going ahead against all odds, because community matters more than ever

Last year, a national get-together for watch lovers was launched by a well known Sydney-based collector, Paxton Wong. He called it ‘WatchFest’. And, despite every…
Good morning, London! Time and Tide Watches opens first international office in the UK, to be run by former GQ Australia Editor, Mike Christensen
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Good morning, London! Time and Tide Watches opens first international office in the UK, to be run by former GQ Australia Editor, Mike Christensen

Well, it’s taken six years, but today a dream comes true. I am thrilled beyond measure to announce that former GQ Australia Editor, and recent…
FRIDAY WIND DOWN: A Seiko you can buy for a good cause, a Longines Tuxedo, and our GPHG winners wish list
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FRIDAY WIND DOWN: A Seiko you can buy for a good cause, a Longines Tuxedo, and our GPHG winners wish list

It’s a dark, rainy afternoon in Melbourne with temperatures plunged back below 10 degrees. But it’s always sunny when you can write the Wind Down…
The baby blue and black Bamford G-SHOCK 5610 sold out in 6 minutes, which sucks, because it’s great
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The baby blue and black Bamford G-SHOCK 5610 sold out in 6 minutes, which sucks, because it’s great

The democratisation of watch modification has been sinking in for a few years, moving from diamond-encrusted Rolex watches, all the way down to swapping out…
From Bruno Mars to Jay-Z: celebrities’ most staggering acts of watch-giving generosity
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From Bruno Mars to Jay-Z: celebrities’ most staggering acts of watch-giving generosity

Random acts of kindness are all very well. But at Time+Tide, we prefer our gestures of mind-blowing generosity to come in a horological format. From…
RECOMMENDED READING: How Hermès got away from LVMH – and thrived
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RECOMMENDED READING: How Hermès got away from LVMH – and thrived

Editor’s note: How did Hermès not only survive, but manage to thrive after resisting a takeover bid from LVMH? This story tells the tale. And…
FRIDAY WIND DOWN: Sorry, it’s short this week, I’m thirsty …
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FRIDAY WIND DOWN: Sorry, it’s short this week, I’m thirsty …

Some Friday Wind Downs are long, some have a point, and others are just the last thing standing between me and a cold, cold beer.…
Sex toys, murder victims and cocaine: the dark side of the Apple Watch
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Sex toys, murder victims and cocaine: the dark side of the Apple Watch

Bubble wrap was originally devised as a form of three-dimensional wallpaper. The modern treadmill was invented to harness the muscle power of idle prisoners in…
FRIDAY WIND DOWN: The Thank You Edition (read and see if you get a mention)
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FRIDAY WIND DOWN: The Thank You Edition (read and see if you get a mention)

If you don’t like public displays of affection, you might want to scroll down to the top stories of the week, because it dawned on…
3 explosive quotes from emerging industry leader and Bulgari CEO Jean-Christophe Babin about Rolex, Baselworld and the future
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3 explosive quotes from emerging industry leader and Bulgari CEO Jean-Christophe Babin about Rolex, Baselworld and the future

Cometh the crisis, cometh the man. Jean-Christophe Babin, CEO of Bulgari, has grown in stature yet again over the last six months as Bulgari has…
The Rolex that got away. The now discontinued rhodium Oyster Perpetual 39mm that I will never own…
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The Rolex that got away. The now discontinued rhodium Oyster Perpetual 39mm that I will never own…

Editor’s note: The real surprise from Rolex’s new releases last week for me? Not 1mm. Not candy pink. Nope. The stomach-clenching moment came when I learned that…
FRIDAY WIND DOWN: How to steal a watch, and how Rolex stole the show (with 1mm)
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FRIDAY WIND DOWN: How to steal a watch, and how Rolex stole the show (with 1mm)

I swear we didn’t collaborate on it. It was pure and unintended serendipity. The two most popular stories this week on Watchville (an app you…
REVEALED: How to steal a watch clean off someone’s wrist without them even knowing …
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REVEALED: How to steal a watch clean off someone’s wrist without them even knowing …

We like to believe that we maintain basic control of our personal space. Within the limited orbit of our bodies, we think that we stand…
FRIDAY WIND DOWN: The return of the event and the revenge of the nerds
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FRIDAY WIND DOWN: The return of the event and the revenge of the nerds

This week involved not one, but two Time+Tide events and, of course, a very significant one for the industry, which was Geneva Watch Days. We…
New study: your smartwatch is making you more insecure
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New study: your smartwatch is making you more insecure

The notion that “knowledge is power” has arguably become the guiding principle of our professional lives. Organisations are more reliant than ever on numerical evidence…
Gael Monfils just smashed the sh*t out of a $500k USD Greubel Forsey GMT Sport
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Gael Monfils just smashed the sh*t out of a $500k USD Greubel Forsey GMT Sport

Tennis players are well known for being ambassadors of various watch brands. Serena Williams has recently been spotted playing with her Audemars Piguet Royal Oak…
FRIDAY WIND DOWN: The best watches of Scandinavia, exhibitions in New York and a new collection for the skies
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FRIDAY WIND DOWN: The best watches of Scandinavia, exhibitions in New York and a new collection for the skies

Time+Tide has always been proudly Australian-based, and, whenever required, Aussie-centric. If you didn’t know this before earlier this year, you would have learned it then.…
5 amazing watches showing at the Grand Seiko “Nature of Time” exhibition in New York City (including the one I’d give an organ for)
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5 amazing watches showing at the Grand Seiko “Nature of Time” exhibition in New York City (including the one I’d give an organ for)

Is your feed currently flooded with the Grand Seiko “Nature of Time” Exhibition in New York City? There’s a reason for that. Taking place Downtown…
FRIDAY WIND DOWN: The barn find edition, how to hunt for valuable vintage and what to look out for
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FRIDAY WIND DOWN: The barn find edition, how to hunt for valuable vintage and what to look out for

It was one of our most popular ‘who to follow’ posts ever. @barnfindwatches stepped up to the plate way back in 2017 to share some…
NEWS: Smartwatches set for 10% decline in 2020, while wearables power on in the pandemic, up 137%
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NEWS: Smartwatches set for 10% decline in 2020, while wearables power on in the pandemic, up 137%

We recently reported that the Apple watch has gone from strength to strength in the last reporting period, and now outsells the entire Swiss watch…
Hublot and Ferrari create new Esports series with Assetto Corsa, and a little help from their friend, Charles Leclerc
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Hublot and Ferrari create new Esports series with Assetto Corsa, and a little help from their friend, Charles Leclerc

One of the most interesting things about the Coronavirus pandemic is how everyone has had to adapt to the new norm. Social distancing, working from…
A barn find to give you hope – the story of a very special NOS vintage Gruen Ocean Chief
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A barn find to give you hope – the story of a very special NOS vintage Gruen Ocean Chief

Editor’s note: This week, Eric Ku, vintage watch dealer and friend of Time+Tide, posted about five years having passed since the remarkable watch barn find…
Seiko answer people’s prayers with the smaller and bezel-less 2020 Seiko 5 Sports models
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Seiko answer people’s prayers with the smaller and bezel-less 2020 Seiko 5 Sports models

Say what you will, but there are few cooler mods you can make to a stainless steel sports watch than removing its bezel … just…
RECOMMENDED READING: Apple sold nearly 10 million more watches than the entire Swiss watch industry in 2019
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RECOMMENDED READING: Apple sold nearly 10 million more watches than the entire Swiss watch industry in 2019

A few years back, I remember interviewing Jean-Claude Biver and asking how he thought smartwatches would impact the traditional watch industry. Biver insisted the innovation…
FRIDAY WIND DOWN: New Seiko divers, sandblasted Octos and a queen of the safe
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FRIDAY WIND DOWN: New Seiko divers, sandblasted Octos and a queen of the safe

As the minutes tick ever closer to 6pm, and each member of the Time+Tide team finishes up their work for the week in their respective…
FRIDAY WIND DOWN: Balls, death, Dan Henry’s 1937 and Bulgari’s best
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FRIDAY WIND DOWN: Balls, death, Dan Henry’s 1937 and Bulgari’s best

Friday has come around with lightning speed this week. And hot on the heels of our story last week about James Murdoch buying into Baselworld’s…
#WRUW – Time+Tide readers share their best wrist shots and it’s root beer all-round…
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#WRUW – Time+Tide readers share their best wrist shots and it’s root beer all-round…

A couple of weeks ago, in a moment of sheer lockdown boredom, Andrew snapped a shot of his Rolex GMT-Master II Root Beer with the…
FRIDAY WIND DOWN: To all the girls (and boys) who have written to us over the years …
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FRIDAY WIND DOWN: To all the girls (and boys) who have written to us over the years …

Despite the temptation to re-tune our tiny violins and cry to the world that our virus numbers have skyrocketed and that we’re all on the…
Baselworld gets a $110mUSD lifeline from James Murdoch, son of billionaire Aussie-born media tycoon Rupert Murdoch
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Baselworld gets a $110mUSD lifeline from James Murdoch, son of billionaire Aussie-born media tycoon Rupert Murdoch

Baselworld, as we know it, is dead. But has it been offered a resurrection lifeline by James Murdoch, the son of media mogul Rupert Murdoch?…
Renaissance Man Aldis Hodge is appointed to America’s oldest watchmaking guild HSNY
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Renaissance Man Aldis Hodge is appointed to America’s oldest watchmaking guild HSNY

One of the brightest and most dynamic minds in the world of watchmaking, Aldis Hodge, has been appointed as a Trustee of the Horological Society…
FRIDAY WIND DOWN: Bond watches, Mido Ocean Stars and more lockdown
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FRIDAY WIND DOWN: Bond watches, Mido Ocean Stars and more lockdown

Well, there it is. Our home state of Victoria records its highest-ever day of coronavirus cases, and lockdown is reimposed. I guess it’s back to…
NEWS: Hublot launch an ecommerce site with a big bang, huge number of references available for purchase now
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NEWS: Hublot launch an ecommerce site with a big bang, huge number of references available for purchase now

Adapt or die. You either get with these troubled times, or consign yourself to the pages of history. For watchmakers and retailers alike, or really…
Could your watch give you COVID? Expert reveals why your timepiece could increase your chances of infection and how to stop it
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Could your watch give you COVID? Expert reveals why your timepiece could increase your chances of infection and how to stop it

You’re washing your hands multiple times a day. You’re trying to social distance wherever possible. You’re taking such precautions in order to minimise the potential…
Attention all! You can preorder TAG Heuer’s 3 recent limited editions online right now, including Fragment Design and Montreal 160th
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Attention all! You can preorder TAG Heuer’s 3 recent limited editions online right now, including Fragment Design and Montreal 160th

So, remember how TAG Heuer pretty much stopped the show at LVMH’s Dubai Watch Week at the start of this year with their stunning Carrera…
FRIDAY WIND DOWN: 5 varied reactions to the Tudor Black Bay Fifty-Eight Navy Blue and one ecstatic review of the TAG Heuer Connected Golf Edition
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FRIDAY WIND DOWN: 5 varied reactions to the Tudor Black Bay Fifty-Eight Navy Blue and one ecstatic review of the TAG Heuer Connected Golf Edition

The world has kept spinning through the ongoing horrors of COVID-19 that continue to unfold day to day. And, excluding a brief golfing ban in…
GAME ON: Gucci and Fnatic have bridged two worlds with their new collaborative dive watch
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GAME ON: Gucci and Fnatic have bridged two worlds with their new collaborative dive watch

In the timeless words of Lil Pump, “Gucci gang, Gucci gang, Gucci gang, Gucci gang, Gucci gang, Gucci gang, Gucci gang (Gucci gang!)”. Evidently, Italian…
VIDEO: Time+Tide and DOXA contribute a sexy carbon SUB 300 Aqualung US Divers Limited Edition to Revolution x The Rake’s Covid-19 Solidarity Auction
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VIDEO: Time+Tide and DOXA contribute a sexy carbon SUB 300 Aqualung US Divers Limited Edition to Revolution x The Rake’s Covid-19 Solidarity Auction

It was recently decided in a 15-second phone call between myself and DOXA CEO Jan Edocs that Time+Tide and DOXA would jointly contribute a SUB…
NEWS: Study shows that a love of luxury watches is proof of superior virility
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NEWS: Study shows that a love of luxury watches is proof of superior virility

Consider the magnificent tail of the male peacock. The flamboyance of the plumage fanning out to display multiple colours makes it an arresting sight to…
VIDEO: It’s part 3/3 of (pretend) Baselworld 2020, buckle up for 40 minutes of Seiko, Grand Seiko and Chris Hemsworth from his home in Byron Bay
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VIDEO: It’s part 3/3 of (pretend) Baselworld 2020, buckle up for 40 minutes of Seiko, Grand Seiko and Chris Hemsworth from his home in Byron Bay

Well, it’s been almost better than the real thing, and certainly as epic in terms of the length of the videos, but it’s over –…
FRIDAY WIND DOWN: 5 reasons to watch the last Basel Video, inc. blowing the lid off the Breitling Party
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FRIDAY WIND DOWN: 5 reasons to watch the last Basel Video, inc. blowing the lid off the Breitling Party

It’s Friday, and usually that means a message from me regarding all the great things that happened during the week. But today, in addition to…
The Seiko x Sega 60th Anniversary Chronographs are worth a trip to Japan, if you can get there in time
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The Seiko x Sega 60th Anniversary Chronographs are worth a trip to Japan, if you can get there in time

Japanese arcade gaming doyen Sega is celebrating the big SIX ZERO this year, and compatriot Seiko has decided to mark the occasion with not one…
VIDEO: Virtual Baselworld 2020 Part 2 is live, and we have Rolex predictions, a live schnitzel and lots and lots of watches!
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VIDEO: Virtual Baselworld 2020 Part 2 is live, and we have Rolex predictions, a live schnitzel and lots and lots of watches!

The Home Delivery Watch Fair is back, with Part 2 of (pretend) Baselworld! In this episode we have Rolex predictions with Frank from Monochrome, a…
Will Coronavirus, and a recession, shorten that waiting list you’re still on? An economics professor and a former Swatch Group MD weigh in…
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Will Coronavirus, and a recession, shorten that waiting list you’re still on? An economics professor and a former Swatch Group MD weigh in…

Entire nations forced under lockdown, airlines teetering on the brink of collapse, fistfights erupting over rolls of toilet paper … Coronavirus has rocked the planet…
VIDEO: Baselworld is not dead! It’s on YouTube, including a smoking hot new khaki Longines live on wrist
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VIDEO: Baselworld is not dead! It’s on YouTube, including a smoking hot new khaki Longines live on wrist

Never been to Baselworld? We can fix that. Just give us half an hour. In our first of three episodes re-creating the Baselworld experience –…
FRIDAY WIND DOWN: Brace yourself for virtual Baselworld, and get your mojo back with Navy SEAL Jocko Willinck’s inspirational watch
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FRIDAY WIND DOWN: Brace yourself for virtual Baselworld, and get your mojo back with Navy SEAL Jocko Willinck’s inspirational watch

OK, this legit feels like a Friday. It’s 3:30, and as we say in Australia, I’m absolutely stinging for a tin. Translation: a cold beer…
A mid-60s Submariner with a sea story, a bargain Speedy, and a lit Reverso at the first virtual Smith & Singer auction
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A mid-60s Submariner with a sea story, a bargain Speedy, and a lit Reverso at the first virtual Smith & Singer auction

Smith & Singer (formerly Sotheby’s Australia) are hosting their first watch and jewellery auction of the year this week, featuring a smattering of interesting watches,…
FRIDAY WIND DOWN: Celebrating the week we helped Zenith launch the final El Primero 50th Anniversary Edition and Billie Eilish’s baller new watch
Friday Wind Down
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FRIDAY WIND DOWN: Celebrating the week we helped Zenith launch the final El Primero 50th Anniversary Edition and Billie Eilish’s baller new watch

It’s Friday, it’s knockoff, and it’s a beading glass of vodka and dry ginger I have at my left hand. What a week! Most of…
Horological Society of New York responds to Coronavirus pandemic with Working Watchmakers Grant
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Horological Society of New York responds to Coronavirus pandemic with Working Watchmakers Grant

The watch industry has a remarkable way of pulling together when times are tough. We see it every other year with the Only Watch auction…
After years of middling it, Baume & Mercier novelties are peaking, and people should be reconsidering
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After years of middling it, Baume & Mercier novelties are peaking, and people should be reconsidering

Baume & Mercier’s collection of timepieces has been on a discernible upward trajectory for some time now – after years lost in the woods with…
Coronavirus projected to wipe out 60 ‘Swiss Made’ watch brands, while downturn surpasses Quartz Crisis and GFC
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Coronavirus projected to wipe out 60 ‘Swiss Made’ watch brands, while downturn surpasses Quartz Crisis and GFC

Coronavirus has surpassed all previous crisis’ in terms of its negative impact on the Swiss watchmaking industry, with a 25 per cent downturn anticipated for…
FRIDAY WIND DOWN: All aboard the rollercoaster week that was, ride with us from the ecstasy to the agony
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FRIDAY WIND DOWN: All aboard the rollercoaster week that was, ride with us from the ecstasy to the agony

It’s been a colourful, diverse, emotional rollercoaster of a week in the world, and at Time+Tide. This no doubt has a lot to do with…
Baselworld officially cancelled for 2021, though MCH Group considering comeback via “follow-up formats”; journalists just pleased press releases will stop now
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Baselworld officially cancelled for 2021, though MCH Group considering comeback via “follow-up formats”; journalists just pleased press releases will stop now

In what is surely, surely the last press release relating to the collapse of Baselworld, the MCH Group has announced that it has “taken the…
Bespoke, baby! You can now build your own custom Bremont Martin-Baker
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Bespoke, baby! You can now build your own custom Bremont Martin-Baker

Watch customisation is now a field you can get into at high and low price points, but it’s still fair to say that going bespoke…
FRIDAY WIND DOWN: An open letter describing how you schooled us on the place of watches in a pandemic. How can they still matter?
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FRIDAY WIND DOWN: An open letter describing how you schooled us on the place of watches in a pandemic. How can they still matter?

This time a couple of weeks ago, the challenge was set, and it was formidable. A fast approaching watch fair – Watches & Wonders –…
RECOMMENDED READING: If you own a high-value vintage watch, this story could make your day
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RECOMMENDED READING: If you own a high-value vintage watch, this story could make your day

Tragically, Covid-19 spells economic doom for many businesses. But while many industries are flat-lining or being forced into hasty reinventions, there are signs that the…
Watch Fair & Chill: there’s a new way to do watch fairs. And it’s on the couch with this feature length video.
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Watch Fair & Chill: there’s a new way to do watch fairs. And it’s on the couch with this feature length video.

Watches & Wonders, the second biggest watch fair of the year, has just dropped. And by dropped we mean there’s a website with some stuff…
FRIDAY WIND DOWN: We are dropping a feature length virtual watch fair video on YouTube. Dress code: clothing optional  
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FRIDAY WIND DOWN: We are dropping a feature length virtual watch fair video on YouTube. Dress code: clothing optional  

We don’t want to cry poor, because boy have we had some good times over the years. But the hidden thing about watch fairs is…
ANNOUNCING: You can now buy our favourite H. Moser & Cie models in the Time+Tide Shop
Introducing
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ANNOUNCING: You can now buy our favourite H. Moser & Cie models in the Time+Tide Shop

We have been fans of H. Moser & Cie. for precisely as long as we have known about them. Which is why we are so…