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Opinion

EDITOR’S PICK: We covered rockstars last week, but let’s revisit rappers…
#shitcollectorssay Reader’s Choice: These are the three phrases you don’t want watch media to misuse anymore
“I spat out my drink” – Zach’s honest reactions to 3 GPHG 2020 winners that make no sense
Peter calls his Tudor Iconaut “weird” and “odd-looking” with looks “only a mother could love”. So, why did he buy it?
Phillips auction battle of Swiss vs. Japanese handmade haute horology – which is better value?
Cut costs, not quality: 5 superb Rolex Explorer alternatives, including Grand Seiko, Tudor and more
#shitcollectorssay: Dear everyone, please stop saying these six phrases. Thanks in advance.
10 of the best sports watches of 2020 under $10K, including Seiko, Longines and Bulgari
NOT ON MY WATCH: For the love of Mary, make watches small again. All the reasons I hate big watches…
You voted on your favourite Fantasy Watch Collection 10K and the winner is…
Patek Philippe online sales have not kicked in the crisis, and 3 other key takeaways from Eric Ku’s lecture for the HSNY
The Seiko Prospex SLA043J1 is the less expensive version of the $10k Seiko Prospex SLA037J1
“The grey market is a creation of the brands, and they need to address it.” The virtual Horology Forum 2020, brought to you by Dubai Watch Week, kicks off with a bang
If you missed out on the Sydney-based WatchFest 2020, prepare for SOMO (the Sadness Of Missing Out)
“We thought the world needed a luxury Swatch watch.” Explosive Jean-Claude Biver interview tells the Hublot story like never before
Why is the Rolex Explorer II Ref. 216570 the Luke Hemsworth in the Professional family?
8 affordable watches under $1000 that get the nod from watch snobs: 2020 Edition
2020 FANTASY WATCH COLLECTION PART 3 – What would we buy with a budget of $1MUSD?
2020 FANTASY WATCH COLLECTION PART 2 – What watches would we buy with a budget of $10,000 USD?
2020 FANTASY WATCH COLLECTION PART 1 – What watches would we buy with a budget of $5000 USD?
3 reasons why Rolex fakes are getting so good, and some tips to avoid them from Watchfinder
Does the Bulgari Octo Finissimo Steel truly belong with the big hitters? We put two Trinity Watches next to it to find out….
Are there any bargains left in the current Rolex catalogue? We found four…
5 of the best watches released in 2020 under $3k, including Grand Seiko, Bulgari and Monta
Why the Grand Seiko SBGE253 could be a great one-watch collection
EDITOR’S PICK: Why it’s hard to buy an Omega Speedmaster
The breakaway Seiko of 2020 is this affordable, classic dive watch for under $1500USD, the SPB149J
RECOMMENDED READING: 5 reasons why Patek Philippe is the most coveted watch brand in the world
The 5 best Longines watches released in 2020 (in a very good year)
The dream brief: “No deadline, no restrictions on budget, no pressure.” Eric Ku’s Audemars Piguet restoration will make you melt
The strong will get stronger, and the weak “will eventually disappear”, Jean-Claude Biver assesses the pandemic
8 watches that are affordable and still get the nod from watch snobs
This is the Rolex you can’t believe has just been discontinued (and these comments reveal how upset you are)
Is Rolex trend-chasing with its new colourful range of Oyster Perpetual models? A look back into the brand’s colourful past…
The best dials of 2020 – Part 2
Hollywood’s fake watches: from Kill Bill’s dodgy Rolex Daytona to Drive’s phoney Patek
3 of the best beads-of-rice bracelets on the market and the differences between them
The Best Dials of 2020 – Part 1
New study: your smartwatch is making you more insecure
Do you still wear a watch when there’s no one to impress? COVID reveals two camps…
5 mistakes I have made on my watch-collecting journey
We asked the Longines VP of Marketing lots of questions about the new Spirit collection so you don’t have to
Seiko 5 Sports x STREET FIGHTER V Editions just released, and they are wild – preorder here
4 watches that look like rip-offs that are actually legitimate
IN-DEPTH: A top-of-the line Seiko diver, SLA037 Vs. the lesser-seen Omega Seamaster 300, same price, different experience?
The curious case of the Gevril Tribeca: 5 reasons why it is the king of homage watches
We all have “the disease” of watch collecting, we asked a psychologist why we opted in for this…?
5 watches that look good on any strap
The best JDM Seiko and Grand Seiko watches and how you can get them, even if you don’t live in Japan
A detailed breakdown of why the Patek Philippe Nautilus is, and always will be, the best steel sports watch of all time
IN-DEPTH: The Omega Planet Ocean Vs. the Omega Seamaster 300, is there a winner?
An owner’s perspective on the Tudor Black Bay Fifty-Eight vs. a first gen Black Bay Red
10 of the best digital watches you can buy in 2020, Part 1, including Braun, G-Shock, Hamilton and HD3
Play it cool: the rules of “stealth bling” and what they mean for your watch
6 tips for avoiding dreaded watch buyer’s remorse
Which Grand Seiko Snowflake is right for you? Four models that show the stunning dial’s diversity
What kind of blue is the new Tudor Black Bay Fifty-Eight actually? 4 side-by-side shots with the Pelagos, Patek, Lange and more…
The Mido Ocean Star Decompression Timer 1961 brings the colour we all need in a dark year at a budget-friendly price
OPINION: Will COVID hammer the final nail into the coffin of the dress watch?
Buying a “birth-year” watch for your kids is the excuse you need to beef up your collection
Monochrome’s Rolex predictions are scary accurate, will they be right again in 2020 / 2021?
What is ‘Revenge Spending’ and will it save the Swiss watch industry?
Why Rolex’s problem with American Psycho goes deeper than a chainsaw-wielding maniac