Since its debut in 1983 the classic Swatch watch has been a much loved icon – available in countless colours and variations.

INTRODUCING: The Swatch Sistem51 receives an elegance upgrade with the Petite Seconde

The Swatch Sistem51 collection centres its value proposition around two things the rest of the Swiss watch industry finds very much at odds — technical innovation and affordability. With the new Swatch Sistem51 Petite Seconde, we get both of those things in a classically dressed-up package, with the centre seconds of previous models moved to a sub-dial at six. After gaining global recognition as the Swiss answer to the quartz era, Swatch were limited by their own success for a period,…

What are these Swatch X 007 watches I'm seeing and can I still buy them?

Swatch just dropped their latest James Bond collaboration – the Swatch X 007 Tribute Collection – and the big question on everyone's lips is … can you still buy these exclusive models? And the answer is: sort of. A quick peruse of Swatch Australia's ecommerce page shows that some models are still available, while others have already been snapped up by keen enthusiasts of everybody's favourite secret agent. So we thought we'd walk you through each of the limited edition…

In the Haus with the new Bau Swatch Collection

To celebrate the centennial anniversary of the Bauhaus design movement, Swatch have released the Bau Swatch Collection of 25 new watches inspired by the pre-WWII German school of design. The Bauhaus design philosophy has had significant impact on a number of watch designs over the years, including from Patek Philippe, Nomos and Stowa. Now Swatch have joined the fray, with an appropriately designed collection that celebrates the different elements of the design school's ideas. If you're interested in browsing the…

HANDS-ON: The Swatch Sistem51 Irony – perfect for the Christmas stocking

Back in 2014, Swatch made waves with the original Sistem51, an innovative and affordable robot-assembled automatic watch. Much like the original Swatch, the Sistem51 was hailed as revolutionary, and touted as radically democratising the Swiss mechanical. While the sub-$200 timepiece was never going to threaten Omega's market share (for example), it nonetheless featured some impressive technical features – like the single central screw holding the whole affair together, the anti-magnetic construction and 90 hours of power reserve. The initial Sistem51 came…

WATCHSPOTTING: Comic legend John Cleese on his silly little watch and 'unbelievable' watch prices

Last night one of the elder statesman of comedy, John Cleese, appeared on Channel Ten's prime-time news panel show The Project. Ostensibly Cleese was there to discuss a new stage version of Farty Owls – sorry, Fawlty Towers – but things got a little off track when one of the presenters asked him about his brightly coloured Swatch. Turns out this timepiece, which Cleese picked up for about £12 at a London airport is his perfect holiday accessory: "What I…

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