New releases from Franck Muller, Seiko, Otsuka Lotec and more

Pietro Pilla

I hope you all had a great start to the year! As 2024 has kicked off, we have seen a slow start when it comes to watch releases, but with people having just returned from holiday there is nothing unusual about it. While the bigger brands are taking a little longer to get going again, in this week’s selection we have a prevalence of smaller, independent brands. Enjoy the reading!

Longines Master Collection GMT

Longines reintroduces a GMT watch to their Master Collection after a long absence from the range.
Thinner and less aesthetically cluttered than previous Master Collection GMTs, it’s powered by a Longines-exclusive ETA calibre.
Two variants are available: yellow gold or rose gold, both of which are paired with grey alligator straps.

Learn more about the Longines Master Collection GMT here.

Swatch Dragon in Wind Pay

With the Year of the Dragon approaching, Swatch releases five timepieces to celebrate in different sizes and styles.
They are all inspired by the bright lights of East Asian cities, and they are available in blue, white, red, black, and gold.
The black quartz model, with the dragon design on the dial continuing also on the rubber strap, is equipped with SwatchPAY!, Swatch’s contactless payment technology.

Learn more about the Swatch Dragon in Wind Pay here.

IFL Watches x Tissot PRX Dialicious Concept

IFL Watches customises the silver dial Tissot PRX 35mm with a hand-painted, enamel dial.
The theme of the custom dial is a trio of sweets, cheerfully remembering the festivities just past.
Being a handmade product, every dial of the limited edition is slightly different, making it unique.

Learn more about the IFL Watches x Tissot PRX Dialicious Concept here.

Glashütte Original Lady Serenade Valentine’s Day 2024

Glashütte Original takes an early lead and launches a limited Valentine’s Day edition dedicated to the female audience.
The 36mm case is decorated not only with a diamond-set bezel but also with one on the crown.
Oversized Arabic numerals are printed on the mother-of-pearl dial in a rose and violet palette.

Learn more about the Glashütte Original Lady Serenade Valentine’s Day 2024 here.

Ollech & Wajs M-52B

In 1966, O&W produced a watch for US airmen serving in Vietnam. Now, in 2024, that watch returns with modern specs.
With a 39.5mm stainless steel case, a screw-down crown and 300 metres of water resistance, this watch is ready for action.
The silhouette of a B-52 bomber on the dial also celebrates the 70^th anniversary of the B-52 as a serving plane.

Learn more about the Ollech & Wajs M-52B here.

Franck Muller Giga Tourbillon Vienne

Franck Muller introduces three piece uniques that pay tribute to the beautiful city of Vienna.
Their hands and bridges have been reworked to evoke Vienna’s elegant architecture.
The three models are inspired by Schloss Schönbrunn, St. Stephen’s Cathedral, and the Wiener Staatsoper.

Learn more about the Franck Muller Giga Tourbillon Vienne here.

Seiko 5 Sport GMT Limited Editions SSK029 & SSK031

Seiko enriches its 5 Sport collection with two new limited editions exclusive to Malaysia, Brunei, Hong Kong, Macau and Singapore.
Both models are limited to 1,000 pieces, and you can choose between an ice blue or passionfruit red dial.
The GMT calibre 4R34 powers these two models, an essential element in the success of the affordable GMT models.

Learn more about the Seiko 5 Sport GMT Limited Editions SSK029 & SSK031 here.

Artya Son of Earth Dome Collection

Artya doesn’t follow any rules, and in this case, an overly domed crystal tops a magnificent stone dial.
All the dials are made of natural materials (like minerals and butterfly wings), meaning that no dial is alike.
These watches are available only as limited editions or piece uniques, adding to the magic of the stones.

Learn more about the Artya Son of Earth Dome Collection here.

Otsuka Lotec No 6

If you are looking for a conversation starter, look no further: the engineering-inspired Otsuka Lotec No 6 returns in an updated case.
The Japanese watchmaker and designer Jiro Katayama crafts and assembles every piece in a small atelier in Tokyo.
The co-axial retrograde hour and minute hand are both powered by a Miyota movement with an in-house module on top.

Learn more about the Jiro Katayama Otsuka Lotec No 6 here.

Swatch Bioceramic MoonSwatch Mission to MoonShine Gold “Snowflake”

You may say it’s just another MoonSwatch release, but I think Swatch nailed this last one for 2023 with its tiny snowflakes, just in time for Christmas.
We haven’t had much snow in Europe so far, so this might be a lucky charm for the rest of the winter.
There’s nothing new about this timepiece, except for the design on the second’s hand, coated in MoonShine gold.

Learn more about the Swatch Bioceramic MoonSwatch Mission to MoonShine Gold “Snowflake” here.