INTRODUCING: The Moser Swiss Alp Watch is less a clever gimmick than it is just great

The Moser Swiss Alp Watch is a thoroughly intriguing proposal, in what seems a familiar smooth shape of a rectangular pebble with re-imagined wire lugs. Your non-horologically biased mates, family and colleagues will no doubt pose the question as to why this has a crown and a hand-sewn alligator strap, only to be silenced by the mesmerising blue depth of the fumé dial. A dial with depth and detail that doesn’t distort or disappear when seen at an angle ……

INTRODUCING: The H. Moser & Cie. Pioneer Centre Seconds Funky Blue Black Edition

For watches released this year, blue has definitely been a trending dial colour. Tudor, Panerai, Montblanc, and more have all released blue watches this year – making it hard to stand out in its usage. H. Moser & Cie, however, is always up to the challenge and continually preserves its status as a pioneering haute luxury brand that understands how to mix fun with haute horology. After all, this is the brand that made a watch out of Swiss cheese…

Live video of 5 of the best watches from Geneva Watch Days, on the wrist

Wow, so that was an experience I didn’t expect to have in 2020. A few days in Geneva, yes. But in August, with the sun out and zero time spent in Palexpo halls? Nonetheless, wherever there are new watch releases, Time+Tide is always on the ground. In no particular order, here are what I thought were five of the best watches at the Geneva Watch Days exhibition. Girard-Perregaux Laureato Infinity 42mm The new Laureato Infinity 42mm really floated my boat this…

Play it cool: the rules of “stealth bling” and what they mean for your watch

“To be truly elegant one should not be noticed.” So said Beau Brummell, who despite ultimately dying as a syphilitic loon, is still regarded as the biggest single influence on contemporary men’s style. This recognition stems, in part, from Brummell creating the forerunner to the modern suit. But equally significant was his insistence that dressing well meant flying under the radar. “If people turn to look at you on the street,” he said, “you are not well dressed, but either…

Edouard Meylan of H. Moser & Cie and Maximilian Büsser of MB&F just had twins, and they’re bloody beautiful

Collaborations, no matter the context, are fraught with the potential of being, more often than not a curious reduction in the individual talents involved. Instead of following the apparent logic that it may be ‘twice as good’ as the individual party’s work, it’s commonly quite the opposite. Half as good, if that. And consequently, neither party wins. Allow me to present “Cruisin’” by Huey Lewis & Gwyneth Paltrow as Item A for the prosecution. Sometimes, though, against the odds, two…