It would be hard to overstate the importance of Rolex in modern horology. Their timeless designs are instantly recognisable, and their technological innovations numerous. Discover more about Rolex than meets the wrist at Time+Tide.

The epitome of classic watch design – the Rolex Datejust

There's a lot of discussion out there when it comes to the most recognisable watch design of all time. For many, that design is a Rolex (though personally I think the classic Swatch would give it a solid run for its money). The debate really starts to heat up when you ask the question of what model. Many would argue that the mighty Submariner claims the prize, while I'm of the school of thought that argues the humbler, more utilitarian…

Buying vintage Rolex – Utilitarian ideal without waiting list ordeal

For almost every watch enthusiast, the first sojourn into the world of the vintage watch market is two things: fun and inexpensive. The thrill of owning something that was created and worn several decades ago, the history, the gorgeous patina and, in most cases, the value for money – it just seems like there are zero downsides. My first vintage piece was a gold-capped Tudor Oyster Prince from the early '60s. It wasn't a minter by any means, with scratches…

RECOMMENDED READING: Does the collectible watch change over time?

If you've been reading what I've been reading over the last couple of weeks, you'll have noticed I'm particularly interested in how the primary and secondary watch markets interact with each other, and what that looks like in specific contexts like an auction room. All that leads to is a question: does the collectible watch change over time? One Instagram account I've been following with great interest for a little while is @AuctionLytics, a page that tracks the watch auction…

Finding satisfaction at the Melbourne Rolex Service Centre

Editor's note: A couple of years ago, life got a lot easier for the Melbourne Rolex collector. Rolex Australia blessed the coffee-obsessed city with a shiny new service centre, a move that made the already appealing prospect of buying a Rolex even more appealing, with the knowledge that a repair would be as pain-free as possible. Let's take a look back at when Felix got to visit the centre shortly after it opened. One of the biggest issues in this…

RECOMMENDED READING: Is the yellow gold Rolex Day-Date vulgar or virtuous?

In the past, owning a yellow gold Rolex Day-Date meant something different to what it does now. It was the President's watch, worn by those who controlled the destinies of millions around the world, making daily decisions that mattered. Now the perception of the Day-Date is influenced by rappers and Instagram hustlers, offering an ostentatious feeling that hints at missing parental attention during formative childhood years. Sean makes a strong argument to change this with his Love Letter to the…

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