Even though the company originated in Italy, the watches of Officine Panerai are made for Australia. Panerai timepieces are big and bold and their submarine heritage, as tool watches for Italian frogmen, makes them a natural fit for a population that is surrounded by the ocean and within close proximity to the beach. Explore the tradition and distinctive design aesthetic of Officine Panerai at Time+Tide.

AFL superstar Dustin Martin partners with Kennedy for eye-catching, heavily tattooed campaign

AFL superstar Dustin Martin partners with Kennedy for eye-catching, heavily tattooed campaign

Melbourne might be considered the most liveable city in the world, but it is also an unusual one. It’s unusual because it contains some of the most passionate sports fans on the planet, who support a game (Australian Rules Football) that only has one national league – the AFL. Despite being played in a country with just 25 million people, the AFL was the fourth most attended sports league in the world in 2019, with more than 35,000 people attending every game. On an international scale, it therefore only ranks behind the NFL, the Bundesliga and English Premier League, all of which are internationally successful brands in their own right. And where is the home of the AFL? Melbourne, of course.  If you were to ask anyone in Melbourne who the best player in the league is, regardless of which team they support, they’d have to admit it is none other than Dustin Martin, the current face of luxury watch retailer Kennedy’s latest campaign. The Richmond player isn’t just loved and admired for the success that he’s had on the football field, but for the way that he goes about it. Dustin represents the gutsy spirit that all Australians love,… Read More

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The People’s Choice Award for the most innovative watch of Watches & Wonders goes to…

Actually New

Recap: after this year’s Watches & Wonders, Wei Koh of Revolution, Robert-Jan Broer of Fratello, Frank Geelen of Monochrome, and our very own Andrew McUtchen of Time+Tide came together to talk, slash, argue over which were the best releases. They selected their faves in four different categories and then asked viewers and readers to make their choice in the comments. So far we have covered the People’s Choice for the Best Watch Under $10k, the Darkest Horse, and the Batshit Crazy categories. The next and final category that The Four Hertzmen (re the pun, thank you, thank you, one of mine) tackled was the genuinely innovative or “Actually New” prize. Like Andrew says, there’s marketing spin “new” and there’s “actually new” in this game. An important distinction. Andrew and Frank were both in agreement that the IWC Big Pilot XPL should take home the gong. While ostensibly a Big Pilot watch, the case design and overall aesthetic is radically different. It marks the first time any manufacturer has made a watch resistant to 30,000 G, and the ingenuity of its shock-absorption design is wildly impressive. Does any civilian truly need this watch? No. But for collectors and enthusiasts, this type of ingenious… Read More

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INTRODUCING: Same shape, different recycled materials. Panerai take sustainability to the next level…

Panerai maintains a strong focus on sustainability. This is expressed through the construction and metallurgy of their watches, right down to recycled materials for their fabric and leather straps. Their new Luminor Marina eSTEEL™ is the latest example of this valiant endeavour. Throw in Panerai’s generosity in making their own research publicly accessible and their strong contribution to worthwhile causes and there’s an awful lot to admire. But we still want to see new designs from the masters of elegant tool watches. I will start with an open letter to CEO Jean-Marc Pontroué: Dear Monsieur Pontroué, I sincerely love the quality of Panerai, and the journey from über-niche, via Stallone to peak noughties stardom. But still, every year and at every watch fair, I sincerely wish for something NEW. I’m not taking anything away from what this year is a laudable wish to be on the cutting edge of sustainability with the Luminor Marina eSTEEL™, I’m applauding the eco-focus, lacking in most ateliers – this is a serious need. But, what I yearn for is A NEW SHAPE, any new shape. Just imagine, the beautifully matte green or blue sandwich dial of a Radiomir, with gilt hands, in a round… Read More

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AFL superstar Dustin Martin partners with Kennedy for eye-catching, heavily tattooed campaign

AFL superstar Dustin Martin partners with Kennedy for eye-catching, heavily tattooed campaign

Melbourne might be considered the most liveable city in the world, but it is also an unusual one. It’s unusual because it contains some of the most passionate sports fans on the planet, who support a game (Australian Rules Football) that only has one national league – the AFL. Despite being played in a country with just 25 million people, the AFL was the fourth most attended sports league in the world in 2019, with more than 35,000 people attending every game. On an international scale, it therefore only ranks behind the NFL, the Bundesliga and English Premier League, all of which are internationally successful brands in their own right. And where is the home of the AFL? Melbourne, of course.  If you were to ask anyone in Melbourne who the best player in the league is, regardless of which team they support, they’d have to admit it is none other than Dustin Martin, the current face of luxury watch retailer Kennedy’s latest campaign. The Richmond player isn’t just loved and admired for the success that he’s had on the football field, but for the way that he goes about it. Dustin represents the gutsy spirit that all Australians love,… Read More

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EDITOR’S PICK: Why Andrew didn’t sell his Panerai to a stranger in business class (for twice its value)

Editor’s note: Earlier this week, Shane Hegarty wrote a great story all about the fraught business of trying to talk to strangers about their watches. His tale began high above the Atlantic when he tried to talk to a random guy about the Panerai that he was wearing. This instantly brought to mind another inflight story from our archives that involving a drunken proposition for Andrew’s Panerai PAM 111… This is a true story about a man who offered me $10,000 cash for my stock-standard Panerai PAM 111 in Business Class. It even had a factory strap. We’d been talking, chit-chatting through the pre-flight champagnes, then we’d both rolled into red wine. He was picking up some kind of motorbike in California. I had business in New York. He expressed an interest in my watch. What was it? And then, not much later, entirely out the blue, he propositioned me. “I’ll give you ten grand for it.” I blinked. “Sorry?” “Cash. 10 grand for the watch, as is. In US.” He reached down and unzipped the side pocket of his bag. Sure enough. As Diddy might have said back in the day, there was a big ol’ bundle of Benjamins. As I… Read More

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How not to talk to total strangers about their watch

I was 35,000ft over the Atlantic when I first freaked someone out about his watch. It was in the line for the airplane toilet. A guy was ahead of me, wrestling a full-bladdered toddler. This, I reasoned, is exactly the moment he’ll want a stranger to ask about his Panerai. He’ll tell me the story behind it, enquire about my watches. We’ll probably swap Instagram details. “Nice Panerai,” I said. Like me, he was Irish. You don’t see many Panerais in Ireland. “Huh?” he asked, his attention flipping from annoyance at his toddler to wariness at me. “You’re wearing a Panerai,” I said, as if he might somehow not have noticed that. He eyed me, wariness turning to deep suspicion, and without another word lifted the squirming toddler and darted into the now free toilet. He snapped the door shut, a shield between us. Ah, he wasn’t a “watch guy”. He was just “a guy with a watch”. I wanted to shout through the door at him, “I won’t steal your Panerai. I don’t even like Panerai. I just want to talk to a stranger about watches. Is that so wrong?” I know there are others like me, who live… Read More

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Jason Statham shows that action heroes still wear Panerai

Jason Statham panerai

While Panerai was founded way back in 1860, its rise to prominence came on the back of a very specific type of celebrity: the action hero. It was thanks to the likes of Sylvester Stallone and Arnold Schwarzenegger that brand awareness soared following wrist-bound cameos in films like Daylight, Eraser, Rambo IV and The Expendables franchise. In 2021, Panerai continue to be the brand worn by action heroes with Jason Statham confirmed as wearing two of their pieces while shooting the new spy film Five Eyes, which began filming in January this year. Directed by Guy Ritchie, famous for helming Lock, Stock Two Smoking Barrels, Snatch and more recently The Gentleman, it’s the fourth time that Statham and Ritchie have worked together on different films. Five Eyes also features another alumnus from Richie’s past work in the form of another Panerai fanatic, Hugh Grant. Grant has admitted that his love for Panerai stems from the fact that he’s a bit short-sighted and he appreciates their easy legibility. In the film, it has been revealed that Statham will be wearing two different Panerai pieces in the Submersible Goldtech 42mm (PAM1164) and the Submersible Carbotech 47mm (PAM1616), both of which were provided… Read More

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