Get ready, one more sleep till you can order the ultimate unisex summer watch, the Unimatic x Mihara Yasuhiro U1-MY2

Unimatic's tough Italian exterior gets the touch of Japanese designer Mihara Yasuhiro in a marriage of crisp white Cerakote™ and extreme minimalism. Unimatic, based in Milan, has a strong reputation for their no-nonsense tough 40mm tool watches, with their bold cases and stubby-perfect 49mm lug-to-lug length. With the Unimatic x Mihara Yasuhiro they have managed to bridge the divide between horology and Hypebeast. This is their second collaborative project this year, with the previous project being the instantly sold out…

MICRO MONDAYS: 5 almost instantly sold out collaborations that have consolidated the cult of Unimatic

Editor's note: There are more micro and independent watchmakers out there than you could possibly ever discover in one lifetime – literally thousands upon thousands of different brands, all vying for your hard-earned. Ascertaining which makers are the successful ones is pretty simple. If they've been established for anything more than two years and they're still solvent, chances are they're doing OK. And if you want to figure out which small watchmakers are excelling, you need only look at their back…

Everything you need to know about Unimatic

Unless you've been practising a technological and communications ban as well as self-isolation, you no doubt will have heard about the Unimatic x Massena LAB Modello Uno Ref. U1-ML6. But while the new limited edition timepiece garnered some serious press in the watch world, and all 99 examples sold out in less than one minute, a lot of you are still asking: "Who is Unimatic?" So, sit back, relax and allow us to explain. Established in 2015 by two Milanese…

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