Since the first Grand Seiko watch was released in 1960, the premium Japanese brand has continued to delight with their exceptionally sharp lines and clean designs. Today there are more Grand Seiko fans than ever before thanks to concerted efforts to make it a truly global brand.

Timelessness of Grand Seiko design language

Editor's note: Being first is important. It awards you the privilege of being looked back on as the original, the source of all that follows you, and an example of the maverick intent that got things started. For Grand Seiko, their prototypical watch was released in 1960, an expression of cleanly refined classicism that established the foundation of the brand as we know it today. Unpretentious, accurate, and a level of finishing that approaches perfection. In 2017 Grand Seiko decided to pay tribute to that first example made in the Suwa Seikosha factory, and produced a steadfast reissue that is as attractive as its ancestor. Produced in steel, yellow gold and platinum, these watches offer an interesting point of comparison to their modern watches, showing just how the Grand Seiko design language has evolved over the last half century.  Grand Seiko reissue their first ever watch, plus a completely new re-interpretation Watch brands love nothing more than an anniversary. You might even be forgiven for thinking that marketing departments devote a substantial amount of energy to finding ever more obscure historical events, products or personages to commemorate with a new limited edition: 56 years since the release of our mildly popular… Read More

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LIST: 4 Grand Seiko Snowflakes – one for every season

For many, Grand Seiko is synonymous with Snowflake, and for years there was only one Grand Seiko Snowflake to choose. Now, as the prestigious Japanese brand becomes better known in the world, that landscape is changing, with more of those delicate, gorgeous dials making their way across the world. And, in the manner of Vivaldi's most famous work, we're breaking it down, four seasons-style. Grand Seiko Snowflake SBGA259   Spring is brought to us courtesy of the SBGA259, which doesn't deviate too much from the original, but adds a few blossoming buds of colour in the form of gold-tone hands and dial markers. In a contrast that only seems to make the white of the dial even crisper in comparison. $8400 Grand Seiko Snowflake SBGY002  One of the latest additions to the Snowflake family is the one offering a glimpse of golden sunshine — SBGY002. While the allusion to summery warmth is clear in the precious metal case, this slim, manually wound Spring Drive offers a novel new take on the much-loved look. $35,200 Grand Seiko Snowflake SBGA211  In this seasonal breakdown, the original, titanium-cased Snowflake takes the position of autumn. That's not to say that this watch isn't a great year-round option, but its… Read More

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VIDEO: 4 new watches that herald Grand Seiko's dressy revolution

One of the strongest themes in Grand Seiko's Basel 2019 showing was the pivot to dressy, slightly thinner pieces. We saw two new movements (both mechanical and Spring Drive) cased in a range of (typically gorgeous) new models. And while Grand Seiko's design hallmarks are there — namely in the exceptional dials and the quality of finish — there were a few elements that set a significant new tone for the brand, particularly the thinner, more ergonomic case profiles, and manually wound movements. It's a strong start, and it's also just that — a start. We're going to see lots more of these watches in the future … Grand Seiko SBGK002 Gold case, red urushi lacquer dial with a stunning Mt. Iwate finish. What's not to like? Grand Seiko SBGK005 Well, if gold is a little rich for your blood, keep things more sedate with steel. Still stunning with a blue Mt. Iwate dial.  Grand Seiko SBGY002 The snowflake has never looked so stunning, thanks to the thinner, smaller case in yellow gold.  Grand Seiko  SBGY003 Steel case, radial guilloché dial and slender profile. Only possible complaint — limited issue. 

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Timelessness of Grand Seiko design language

Editor's note: Being first is important. It awards you the privilege of being looked back on as the original, the source of all that follows you, and an example of the maverick intent that got things started. For Grand Seiko, their prototypical watch was released in 1960, an expression of cleanly refined classicism that established the foundation of the brand as we know it today. Unpretentious, accurate, and a level of finishing that approaches perfection. In 2017 Grand Seiko decided to pay tribute to that first example made in the Suwa Seikosha factory, and produced a steadfast reissue that is as attractive as its ancestor. Produced in steel, yellow gold and platinum, these watches offer an interesting point of comparison to their modern watches, showing just how the Grand Seiko design language has evolved over the last half century.  Grand Seiko reissue their first ever watch, plus a completely new re-interpretation Watch brands love nothing more than an anniversary. You might even be forgiven for thinking that marketing departments devote a substantial amount of energy to finding ever more obscure historical events, products or personages to commemorate with a new limited edition: 56 years since the release of our mildly popular… Read More

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HANDS-ON: Grand Seiko's SBGY002, a hot new hand-wound take on the Snowflake

It's been an excellent crop of new releases for Grand Seiko, and hiding amidst a healthy assortment of models came this gem — the yellow gold SBGY002. Using a new hand-winding 9R31 Spring Drive movement with a power reserve of 72 hours, the new piece mates a variation of the brand's iconic Snowflake dial with a more traditional and slender dress watch casing. Coming in north of $25K, it's obviously a different beast to the classic Snowflake model; however, the new piece is yet another example of how Grand Seiko just isn't pulling any punches when it comes to delivering impeccable design, finishing, and attention to detail when compared to any of their Swiss competition. This piece is one of four new models in the same vein; it is flanked by a pair of platinum-cased models at the upper register, and a more restrained steel model at the other end of the spectrum. All four models were launched as part of Grand Seiko's celebration of the 20th anniversary of Spring Drive. While our topic at hand (as well as the steel model) are manufactured in the Shinshu Watch Studio, where all other Spring Drive watches are made, the platinum models are… Read More

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HANDS-ON: The Grand Seiko Spring Drive SBGY003 – thinner, dressier

Grand Seiko has just announced its latest releases at Basel 2019 and, boy, does the Spring Drive — that unique trifecta of electronic, kinetic and magnetic energy — feature strongly. But not just the Spring Drives you know and love, with that arching power reserve at eight. No, in honour of the movement's 20th anniversary, there are new manually wound versions, including this super-slender, refined and dressy option. Shown here in steel, it's known as SBGY003 This is a Grand Seiko like you've never seen before. First, the case is so well-sized — 38.5mm across by 10.2mm thick is elegant, restrained proportion. With a simple case, with swooping lugs, a grippy crown (important for manual winding) and a black alligator strap, it's a refined piece. It's interesting to note that this is one of the few GS models where the lugs aren't drilled.  Of course, the dial is impressive, too: a radial starburst-like guillochage, reminiscent of the popular Seiko Cocktail Time; it's bright and crisp, with all the details you'd expect from the masters of the art. It's also very clean, with no date or power reserve on show, as you might expect.  Just because you can't see it, doesn't mean… Read More

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VIDEO: Our pick of the best Grand Seiko watches of 2019, fresh from Baselworld 

There's a unifying theme to Grand Seiko's 2019 collection – and no, it's not the exquisite dials or case work, though those are all very much in evidence. No, this year it's all about the mighty Spring Drive, a movement (which we've explained here) that is unique to Grand Seiko, and appropriately enough, 20 years old.  There's a new take on the most complicated Spring Drive of all,  the 9R96, with a GMT and Chronograph. This year we see it like never before — in a watch that's a suitably plus-sized tribute to Japan's most famous monster, Godzilla. The SBGC231G is a truly gargantuan titanium watch that is about as statement watch as they come.  No, the real evolution of the Spring Drive family is a new movement, the 9S63, a manually wound offering that sees small seconds and power reserve neatly balanced across the dial, which — thanks to that superb dial execution — results in a watch that's a joy to look at. And thanks to the slimmer case profile (11.6mm), the watch is a joy on the wrist, too — the domed sapphire and rounded bezel certainly help in this regard. Grand Seiko's offering has been increasingly… Read More

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