The history of Hublot dates back to 1980 but in lots of ways, the story didn't really begin until 2005, when the brand unveiled the game-changing Big Bang. The Big Bang is the heart and soul of Hublot, and its bold looks, large size and radical fusion of unconventional materials defined a new generation of masculine timepieces. Discover more about the bold watches of Hublot at Time+Tide.

HANDS-ON: The Hublot Classic Fusion Ferrari GT

A Hublot with soft, flowing lines. Now there’s a phrase I never thought I’d write. The Ferrari–Hublot collaboration has produced a stream of watches since 2011, each time with a different look and feel: from Big Bang variations to the outstanding MP-05 LaFerrari and, two years ago, the Techframe. But where the Techframe is all straight lines and strong angles, this new Classic Fusion piece is smooth and curvy – Gran Turismo with beautiful coach-building, rather than high-octane motorsport. In designing this watch, Ferrari’s Centro Stile has taken the automotive metaphor further, suspending the round case within the bezel. The resulting void between the two circles adds both visual and physical lightness, as well as creating extra surfaces where the light can play. Four exposed ‘H’ screws (rather than Hublot’s usual six) attach the case to the bezel and on the 3 o’clock side, a wave-shaped flange curves over the crown and pushers. It looks airy and elegant – very different from the chunky angularity we expect in Hublot cases. Although the overall diameter is 45mm, it feels smaller – and therefore really comfortable on the wrist – yet still oozes strength and presence. In both the King Gold and… Read More

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INTRODUCING: The harder, faster, stronger Hublot Big Bang Ferrari in Magic Gold

The ongoing creative collaboration between Hublot and Ferrari is now in its seventh year, and it doesn’t look like it’s running out of gas any time soon, if the latest offering is any indication. We’re talking about the Big Bang Ferrari Magic Gold. The defining feature of this edition of 250 watches is the sporty chassis in Magic Gold. This 45mm case was reworked last year by Hublot and Ferrari’s design team to create a sleeker look, with those case-hugging chrono pushers and cowl-like crown placement. And while the refreshed case is pretty noteworthy, it’s the Magic Gold that still wows. The perennial appeal of this precious metal is undeniable, but traditionally, it’s come at a cost. Gold is soft, prone to scratching and wear that dims the allure somewhat. In 2012, Hublot found a way around this — thanks to the wizardry of a partnership with the Swiss Federal Institute of Technology (EPFL), a new super-hard alloy was formed, called Magic Gold. This alloy boasts a hardness of around 1000 Vickers (compared to 400 for 18-carat gold), and means that the watch is virtually impervious to day-to-day marks. It’s a high-tech luxury that’s entirely appropriate for a Hublot X Ferrari… Read More

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LIST: 3 Hublot watches spotted at Watches & Wonders, and why they’re so very Miami

Thanks to some last-minute magic, I found myself pointed towards Miami for some much-needed warmth and the slew of watch industry shenanigans that was Watches & Wonders Miami. Having missed SIHH this year due to unfortunate timing, this was the prime opportunity to get hands-on with the watches that were launched at the fair. Beyond that, I’ve always found there to be something special about the Miami vibe, and the watch culture and buying habits it brings out. With that on my mind, I rolled into the Hublot boutique in the Miami Design District (where all the W&W chaos was underway) for a look at some quintessentially Miami releases from the brand. In the US, Miami is a huge market for Hublot. Much like Las Vegas, a combination of wealthy visitors, and the expressive “No Fs Given” mindset of the majority in the area with money to burn, means that being low-key or stealthy is exceptionally uncommon. This isn’t a criticism in the least, as in many ways it’s a refreshing opposition to the cultural stereotypes found in Beverly Hills and West Los Angeles. LA and Beverly Hills can be flashy, but there the resounding sentiment is of sizing one… Read More

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HANDS-ON: The Hublot Classic Fusion Ferrari GT

A Hublot with soft, flowing lines. Now there’s a phrase I never thought I’d write. The Ferrari–Hublot collaboration has produced a stream of watches since 2011, each time with a different look and feel: from Big Bang variations to the outstanding MP-05 LaFerrari and, two years ago, the Techframe. But where the Techframe is all straight lines and strong angles, this new Classic Fusion piece is smooth and curvy – Gran Turismo with beautiful coach-building, rather than high-octane motorsport. In designing this watch, Ferrari’s Centro Stile has taken the automotive metaphor further, suspending the round case within the bezel. The resulting void between the two circles adds both visual and physical lightness, as well as creating extra surfaces where the light can play. Four exposed ‘H’ screws (rather than Hublot’s usual six) attach the case to the bezel and on the 3 o’clock side, a wave-shaped flange curves over the crown and pushers. It looks airy and elegant – very different from the chunky angularity we expect in Hublot cases. Although the overall diameter is 45mm, it feels smaller – and therefore really comfortable on the wrist – yet still oozes strength and presence. In both the King Gold and… Read More

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HANDS-ON: The Hublot Spirit of Big Bang Yellow Sapphire – the not so mellow yellow

Magic Gold, ceramic, sapphire. We all know that Hublot loves toying with case materials, and their latest comes as yet another clever spin on case materials — the first ever watch cased in yellow sapphire. Hublot wasn’t the first to get into the art of crafting sapphire watch cases, however they have been the first to dabble in colour, and after the successful launch of blue and red, this glowing golden yellow became the brand’s latest addition earlier this year. While hanging in the sun at Watches & Wonders in Miami (sprinting from one meeting to the next), I had an opportunity to take a closer look at this jaune gem. The reality is that people love to bang on Hublot, and especially the Spirit of Big Bang, which is a little unfortunate in my eyes. Yes, its tonneau case shape didn’t exactly reinvent the wheel when it launched in 2014, but the uneducated callout of it being derivative is about as accurate as stating that any black-dialled dive watch on the market is a copy of a Rolex Submariner. But I digress. From the onset I’ve actually been kinda fond of the Big Bang, and though the shift in… Read More

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INTRODUCING: The Hublot Classic Fusion Aerofusion Chronograph Orlinski Green Ceramic

When Hublot announced its partnership with French contemporary artist Richard Orlinski back in 2017, I guess you could say I was intrigued. Until then, I hadn’t heard of Orlinski or his Pop Art-style beasts. But after seeing his brightly coloured “Wild Kong” gorilla sculpture, with its multiple diamond-like facets, I knew that a Hublot and Orlinski partnership would be a match made in heaven. And it seems the rest of the world thought so too, because following the success of what is now a full-blown collection, Hublot and Richard Orlinski have teamed up once again. This time Orlinski’s trademark multiple facets have gone green. With the 12 facets of the 45mm case and bezel of the Hublot Classic Fusion Aerofusion Chronograph Orlinski now crafted in microblasted green ceramic, and created by the French artist using a three-dimensional cambering technique. The green ceramic is rich and dark, not as vibrant as red and blue versions. Like most other models in the Hublot Orlinski collection, visible through the display caseback is the HUB1155 skeleton self-winding chronograph movement, with a Hublot signed rotor maintaining a 42-hour power reserve. And a black, smooth rubber strap holds it to the wrist. This latest Hublot and… Read More

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HANDS-ON: The Hublot Big Bang Tourbillon Power Reserve 5 Days Sapphire Rainbow

There are a lot of things I love about Hublot, and I’ve got to say, this watch manages to cram pretty much all of them (barring ceramic) into one awesome, 45mm package. It’s the Big Bang Tourbillon Power Reserve 5 Days Sapphire Rainbow, and it does pretty much what it says on the tin. Let’s start with the case. Hublot has been playing with (and seriously democratising) ultra-hard, ultra-slick and ultra-cool synthetic sapphire cases since 2016, and it’s become something of a staple in their higher-end limited editions. For all its transparency, this 45mm wide and 14.25mm thick case has stacks of presence, providing an almost unbearably crisp, sharp silhouette. The incredible wrist presence provides an amazing juxtaposition with the transparent nature of the material. But in a twist that’s exclusive to the Australian and Japanese markets, Hublot has brought the rainbow heat to the equation, with a bezel stunningly set with 48 baguette-cut stones, arranged in a vivid, cascading rainbow. Ordinarily, the sapphire and rainbow combination would have had me swooning, but the movement takes it to the next level. It’s not a chronograph, but it is a tourbillon — a manually wound one with a hefty five days of… Read More

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