THE HOME OF WATCH CULTURE

Andrew McUtchen

Andrew McUtchen

Founder

“Hi, I’m Andrew and your suspicion is right, this IS the Speedmaster font.”

Andrew started Time+Tide in 2014 as a side-hustle when his brother in law, a dreadlocked internet speculator, told him that there were no coffee machine or watch review sites to speak of in Australia. Andrew was the Watch Editor of GQ at the time, so he thought, fuck it, why not. He paid five grand for a logo (this still seems like a lot to him, but hey, it’s a good logo), got same brother in law to build a website. Then things got weird. He decided to launch the website at Baselworld, by handing around a printed newspaper. Andrew has survived this and many other marketing misfires, to run a global team of champions. He’s had lots of pinch yourself moments since the beginning, but his biggest will be in October this year. He can’t talk about that yet.

First watch: Panerai Luminor PAM 111- “I wish I’d kept it.”

Favourite watch: Omega Ranchero from 1959 – “This watch is a failure, which is why I love it.”

Finale watch: Patek Philippe Aquanaut 5167a on a khaki strap – “You will be mine.”

Articles by Andrew McUtchen

Why is the Alpine Eagle not an L.U.C watch? We ask Chopard president Karl-Friedrich Scheufele all the tough questions
We need YOU to answer this survey…
The ChaosMasters return – this time with different colour dials, and as a box set trio
A. Lange & Söhne invite Time+Tide Club Members to boutique lock-in
Buy our ‘Koallaboration’ with Nivada Grenchen and seconde/seconde/ and save koalas until December 31
Enter the ChaosMasters! 3 watches we made for the end of the world with Nivada Grenchen & seconde/seconde/
OPINION: Violence at Bamford G-Shock launch in Carnaby Street boutique must be turning point for limited edition releases
“I still can’t digest.” Auctioneer and proper bossman Eric Ku responds to $1.5m result for Cartier London Crash 😱
VIDEO: Come behind the scenes with Jaeger-LeCoultre’s CEO Catherine Rénier at the BEST booth of Watches and Wonders
Highsnobiety just reposted our Moser Streamliner Vantablack video, because it is pure voodoo insanity
Meet the team! The live video from a watch fair that YouTube has been waiting for…
“Don’t mention the war” – Will real war reduce our appetite for war-related watches? 
EDITOR’S PICK: Happy Valentine’s Day, you’re dumped. That time our intern broke up with Swiss watchmaking
Time+Tide is now the place to buy Hamilton watches in Australia. Hallelujah!
VIDEO: How to buy your partner a watch for Christmas
Former Australasian head of Rolex Patrick Boutellier opens Rolex Boutique in Melbourne CBD, invites customers to “come and tell your story”
These colourful Rolex “Beach” Daytonas used to be “cheap fun”. You can now bid on a set of four on Loupe This and they may represent value
Andrew’s escape to Switzerland to visit Longines
PANDEMIC BABY: Meet the watch built by two legit living legends over Zoom – the MB&F x Bulgari Legacy Machine FlyingT Allegra
Win $700 worth of straps by telling us your favourite strap monster watch, and watching our silly video
EDITOR’S PICK: @fakewatchbusta asks, is it EVER ok to wear a fake watch?
EDITOR’S NOTE: Reflecting on happier times, when you could go on a waiting list for a 5711, and actually get “the call”
Pink Dial Project: These are the watches we are personally bidding on, so get out of our way pls – best regards, Zach, Andrew and Ricardo
The frankly unbelievable story of a green Nautilus donated to the Loupe This auction site is actually 100% legit
We are so besotted with our “Night Surfer” Zenith, and this video shows why (and it proves Andrew’s in 🇨🇭 too)
The story behind our Night Surfer – a Zenith Defy Classic Skeleton with five premieres and limited to 100 pieces
INTRODUCING: The Zenith Defy Classic Skeleton “Night Surfer” Time+Tide Edition
Announcing: The ZENITH X TIME+TIDE ‘NIGHT SURFER’ Limited Edition, dropping October 12. Register your interest now.
EDITOR’S PICK: This guy bought 3 of the same model in different metals & left them in a safe for two decades. This is what happened next.
You Can’t Ask That: A new conversation series with Audemars Piguet exploring all kinds of topics
Mike’s top 5 picks from Geneva Watch Days are basically: 1. Moser Streamliner PC 2. Moser 3. Streamliner etc
Our best ever intern has grown up! Elise rejoins the team for Geneva Watch Days, and picks her five favourite watches
It nearly killed him, but Zach finally chose his 5 favourite watches from his first major watch fair – and there’s so much love
Bulgari are taking the Mickey, with the return of this Gerald Genta classic
Follow us at Geneva Watch Days 2021, starting right now with MB&F madness and Moser magic
Announcing: Time+Tide x DOXA ‘pacific’ Limited Edition