LONGINES TRACE THEIR ORIGINS BACK TO 1832, AND THE VALUES OF TRADITION, ELEGANCE AND PERFORMANCE ARE KEY TO THE BRAND'S IDENTITY AND DESIGN. THIS YEAR, LONGINES ARE CELEBRATING THEIR 185TH ANNIVERSARY WITH THE 'ON THIS DAY' CAMPAIGN - TO FIND OUT WHAT HAPPENED TODAY IN LONGINES' HISTORY CLICK HERE. WE ARE TELLING OUR FAVOURITE LONGINES STORIES TOO, WITH THE 'LONGINES TIME MACHINE' VIDEO SERIES.

VIDEO: In the Adventurers & Explorers room at the Longines Museum, with a focus on the Lindbergh voyage

The Longines Time Machine, which has been our vehicle of choice for exploring the brand’s long and incredibly varied history in its 185th year, lands here on a story-rich piece of ground. This episode is all about Longines’ efforts to assist some of the great moments in history, including Charles Lindbergh’s first solo transatlantic flight and the first non-stop flight between North America and mainland Europe in 1927, where we lay our scene. The voyage has been commemorated by Longines with an (insanely) limited-edition piece, the Lindbergh Hour Angle Watch 90th Anniversary, which we reviewed here. Buckle up, this is a good ’un.  

Read More No Comments

HANDS-ON: Eyes on the prize – the Longines Avigation BigEye 

By now it should come as no surprise that Longines is a master when it comes to heritage reissues. The company has a proven track record almost as long and distinguished as its actual archives. From the Legend Diver through to the COSD and the Heritage 1945, the Saint-Imier brand rarely puts a foot wrong when it comes to  vintage themed pieces. Longines’ latest is the Avigation BigEye, a handsome 41mm brushed-steel chronograph that draws on the marque’s strong aviation links. The design is based on a historical pilot’s chronograph, similar in style to the Type XX watches made by a range of brands, including Breguet. As with all good pilot’s watches, legibility is key, and the BigEye’s spartan colour scheme and relatively plain design very much honours that promise, with bold hash marks, large Arabic numerals, and traditional stick hands. But the most interesting design feature is the oversized elapsed minutes counter, the ‘Big Eye’ that gives the watch its name. This 30-minute subdial is larger than the running seconds and elapsed-hour counter, to give it maximum presence. Some people may find this larger counter slightly off-putting, but I find that this variation, along with the different layouts on the subdials, keeps things… Read More

Read More No Comments

VIDEO: Longines and skiing timekeeping, a match made in the mountains a very long time ago…

When you visit the heart and home of Longines, at Saint Imier in the Switzerland’s Jura valley, the brand’s link with skiing is immediately demystified. This is a skiers paradise, and in the early days of the sport’s timekeeping in the 1920s, the Longines watchmakers would not have had to travel far to test their latest custom-built mechanical chronometre. What I also discovered at the Longines museum was that their involvement in sport has spanned more than just equestrian and Alpine skiing related events. The list of innovations in the pursuit of timekeeping precision is impressive and pretty cool to witness firsthand. Today’s focus though, is skiing – and how a simple (but monstrously large) chronograph to time downhill events has evolved into some cutting-edge tech, as explained by Longines President Walter von Känel.  

Read More No Comments

VIDEO: In the Adventurers & Explorers room at the Longines Museum, with a focus on the Lindbergh voyage

The Longines Time Machine, which has been our vehicle of choice for exploring the brand’s long and incredibly varied history in its 185th year, lands here on a story-rich piece of ground. This episode is all about Longines’ efforts to assist some of the great moments in history, including Charles Lindbergh’s first solo transatlantic flight and the first non-stop flight between North America and mainland Europe in 1927, where we lay our scene. The voyage has been commemorated by Longines with an (insanely) limited-edition piece, the Lindbergh Hour Angle Watch 90th Anniversary, which we reviewed here. Buckle up, this is a good ’un.  

Read More No Comments

HANDS-ON: The Longines Legend Diver, now on mesh 

Longines Legend Diver Milanese loop

Earlier this year we had a look at one of the classic watches from Longines’ catalogue, the Legend Diver – a heritage diver inspired by old-school super compressors. The Legend has always been popular amongst watch lovers, and an important precursor to the heritage trend that has slowly grown to become all-encompassing. Turns out that the Legend Diver celebrates its 10th anniversary this year, and Longines has celebrated by popping on a new strap option – a heavy and handsome Milanese mesh bracelet. And while the watch itself is unchanged, this woven steel bracelet is a great example of the old-watch-chestnut that changing your strap is the next best thing to getting a new watch. The thick and supple Milanese is a choice that’s entirely appropriate for a diver, but functionally it gives the Legend a far more dressy feel — more work, less weekend. Quality-wise the mesh is there too. It’s firm, substantial, and not prone to flopping around on the wrist. It’s also worth noting that I had no issues with pinched hair while it was on my wrist. I’m really pleased that the Legend Diver has enjoyed such a long run, and this latest iteration is a… Read More

Read More No Comments

UPDATE: 2 days to go on Longines’ Flagship Heritage by Kate Winslet auction and why you should bid

Last week we told you how Longines had teamed up with ambassador of elegance, Kate Winslet, to raise money for The Golden Hat Foundation by auctioning off a very limited series of gold Flagship Heritage watches. On their own, they’re lovely and classic gold watches. But they’re only half the story. The other half of the equation is that as part of the deal you get flown to meet Kate who will personally give you your watch. But wait, there’s more. You and a guest will also get business class flights and five-star accommodation to one of the many sporting events around the globe. All the options are outlined here, but below are our top four picks if you’re looking for a classy getaway. 2017 Longines Hong Kong International Held on December 10, it’s the richest race in Hong Kong, taking place at the stunning Sha Tin Racecourse 2018 Kentucky Derby For a longer lead time, you can’t go past the Kentucky Derby, running in May. Plus, this Longines would look just the part with a white suit and mint julep. 2018 Royal Ascot If elegance is your game, then it’s got to be the oh-so-dressy Royal Ascot. Plus you might… Read More

Read More No Comments

VIDEO: Longines is auctioning 3 Flagship Heritage watches online – bid, win and Kate Winslet will personally give it to you

Money can’t buy experiences are so-called for a reason. They’re more about connections than cash. But Longines is offering three people an impossibly rare watch along with the chance to be treated (and to travel) like royalty when they receive it at an event somewhere in the world from none other than Kate Winslet, whose foundation to help autistic children will receive all of the proceeds. Not a portion, the entire amount. The three winners will even get to take a friend or partner. In addition to this trip, the winner +1 will also be gifted another international trip to an event of their choosing. Let’s be real. This is a feel-good story of Titanic proportions that the two of you will dine out on for the rest of your life. So let’s get to it. Here’s what you need to know: Five 18k gold Flagship Heritage Limited edition watches have been designed and created in collaboration with Kate Winslet. One is owned by Kate, one has been set aside for the Longines museum and three are being auctioned online right now with all proceeds going to Kate’s Golden Hat Foundation. The bidding starts at $25k. Considering that business class flights alone… Read More

Read More No Comments