Longines

Longines trace their origins back to 1832, and the values of tradition, elegance and performance are key to the brand's identity and design. These values form the basis for Longines four watch collections: Elegance, Watchmaking Tradition, Sport and Heritage. Time+Tide is the Australian home of Longines watches online.

HANDS-ON: All aboard with the Longines Railroad

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We’re not alone in our love of Longines heritage offerings – the classic designs and smart prices make them consistently instant hits among watch enthusiasts, and every year we get some new treasure from the brand’s seemingly endless archive. We’ve had dive watches, pilot’s watches, even trench watches – but we’ve never seen a train watch, until now… The American railroads ‘General Railroad Timepiece Standards’ specified that timekeeping equipment from then on must “be open faced…use plain Arabic numbers printed bold and black on a white dial, and have bold black hands…” The Longines Railroad takes its name and design from highly precise ‘railroad grade’ mid-twentieth century Longines watches intended for use by railway workers. Before the invention of electronic safety mechanisms, accuracy on the railways wasn’t just a matter of good customer service, it was a matter of life and death. In fact, it was a head-on collision in 1891 caused by a slow pocketwatch that caused the American railroads to put together the General Railroad Timepiece Standards. These guidelines specified that timekeeping equipment from then on must “be open faced… have a minimum of 17 jewels, adjusted to at least 5 positions, keep time accurately to within a gain or loss of only… Read More

GONE IN 60 SECONDS: Presenting for duty – the Longines Heritage Military COSD video review

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Typically it’s the Time+Tide team that are the wrists behind our ‘Gone in 60 Seconds’ reviews, but today we’ve asked singer-songwriter-actor Barry Conrad to step up to the plate. He’s already delivered the thespian goods with his role as anonymous airman (we just made that title up; we have no idea if Barry named his monologue character or not) and told us how a good prop can make or break a performance. So it seemed only natural to let Barry tell the final chapter in the Heritage Military COSD tale – that of the watch itself. The COSD comes in black, above, as well as the white-dialled version Barry fell in love with. Seriously, he’s so besotted we’re predicting wedding bells in the near future. Anyway, without further ado, take it away Barry! Longines Heritage Military COSD Australian pricing Longines Heritage Military COSD, $2225 on NATO, $2500 on leather.

VIDEO: The Longines Heritage Military COSD Story, Part 2 – the power of props

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If you’re reading this and haven’t yet seen Barry Conrad’s dramatic monologue and the host of historical watch war-stories it reprises, go back and watch it – don’t worry, we’ll wait. You’re back? Good. Now that everyone’s up to speed, here is part two, where Barry Conrad, still in costume but out of character, talks about the power of props, and how a good prop can lead to a great performance. Barry talks about the transformation that can come over an actor when they are afforded the chance to fully immerse in a character. Shortly after, he refers to Yoda. You’ll just have to watch to see how that fits in. We hope you enjoy.

VIDEO: The Longines Heritage Military COSD Story, Part 1 – watches and war

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The light bulb moment was seeing Barry Conrad perform in a play called Violet set in the American south in the 1960s. He was dressed in a military uniform, and at the time I had on the Longines Heritage COSD. The watch and the actor just gravitated together. Obviously the era and the nationalities didn’t quite match up – the original COSD was intended for British paratroopers in World War Two – but there was enough synergy for an idea to take hold. Why don’t we put a COSD on his wrist for the rest of the show? Longines Australia, a team that has been known to take some pretty exciting creative leaps of faith with us, immediately loved the idea. But we were working against some pretty tight timelines, and by the time everything was organised Violet was wrapping up its run. Undeterred, we came up with a plan B. We asked Barry to do a dramatic mash-up of our favourite ever watch-related war-stories in uniform, in Sydney, with the COSD on his wrist. There are many incredible stories about watches and war. Barry has sprinkled inspiration from numerous real-world examples into his fictional monologue, in the spirit of… Read More

INSIGHT: Two sleeper hits from the Phillips Start-Stop-Reset auction

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Editor’s Note: Time+Tide seems to have a thing for Canadian contributors, perhaps because we’re both Commonwealth countries. Whatever the reason, we’ve found another one. In his first post on Time+Tide, Chris Greenberg, who also writes for Christies and International Watch Magazine, casts his eye over the upcoming Phillips auction. Aurel Bacs and Phillips – two names that have had a huge impact on the vintage watch market in the past 18 months, with a series of outstanding auctions that reached even more outstanding prices. Mr Bacs has been a market-maker for vintage timepieces for more than 20 years, earning his stripes at Sotheby’s, Christie’s and now Phillips, where his sixth and latest auction “Start-Stop-Reset: 88 Epic Stainless Steel Chronographs”, taking place on May 14 in Geneva, has once again whipped up a frenzy of anticipation. To be clear, while I love a minty-fresh vintage timepiece as much as the next watch-lover, I’m not what you would call a ‘vintage guy.’ That said, I fully acknowledge that personality goes a long way, and that the right smaller steel piece, with an interesting case and lugs combo has personality in spades. With that in mind, the catalogue for Start-Stop-Reset is a horological feast. To… Read More

HANDS-ON: The Longines Heritage 1918, old world charm done right

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There’s no arguing that the vintage reissue trend is still going strong, though this latest offering from Longines digs further back into the archives than we were expecting. Their newly unveiled Heritage 1918 draws on the brand’s early history, having a very early pocketwatch-conversion vibe to it that, though a little unconventional at first, has grown on us quickly, and reminds us of the Longines Heritage Spirit. Its rich lacquered dial, contrasting honey-brown varnish painted numerals, and blued cathedral hands scream classic early 1900s watchmaking. Unlike the faux-tina lume we have seen from countless other brands in an attempt to appear aged, this paintwork feels much more honest and will no doubt go over well with those seeking a heritage piece that’s a little different to the mid-century style that’s so trendy at the moment. At 41mm, the Heritage 1918 sits very comfortably on the wrist. Its looped lug design takes a bit of getting used to, however the pivoting flexibility of the adds to its overall wearability. I’m the first to admit that I’m not much of a classic dress watch kind of guy, yet this piece is just different enough to draw me in. A ladies model has… Read More

EDITOR’S PICK: Menswear painter and illustrator Sunflowerman interprets the Longines Pulsometer Chronograph (with review, pics, video and pricing)

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Editor’s Note: It’s been almost a year since we worked with that man of vision and watercolour paints, Matt Miller, more commonly known as ‘Sunflowerman’. At Basel 2015 he spent a lot of time at the Longines booth, much more time in our HQ apartment around the corner, and then at the end of the fair he handed us a sheaf of paintings under the banner of the ‘Longines Watercolour Watch Project’  To this day, we believe these works of art, which have since travelled the world to be displayed by Longines in all kinds of exotic places, to be among the most elegant interpretations of modern mechanical watches that we have ever laid eyes on. We present one of them to you today, the Longines Pulsometer Chronograph, with an exciting added element; a time lapse video that shows a little of the process. Scroll down for that. Now, once you’re amazed, once you’re converted, do yourself a favour and follow @sunflowerman @sunflowermatt and @dailyfashionproject All of them. This guy is pushing things forward. We remain fans to this very day.      The story in a second: It’s fitting that the Pulsometer was designed to measure the beats of the… Read More