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The IWC Big Pilot is not quite so big anymore. That’s right, the new IWC Big Pilot 43 is now a full 3mm smaller in…
Last year, IWC focused on revamping their impressive Portugieser line. In 2021, it’s the turn of the IWC Pilot’s collection that’s expanded to offer greater…
Before Lewis Hamilton was sponsored by IWC through his Mercedes AMG team, he had only won one Formula One Championship. How many has he won…
One debate that continues to rage within the watch community is whether or not sports models are considered kosher with formalwear. On the one hand,…
It appeared seemingly out of nowhere. Just in time for Lewis Hamilton’s record-breaking race at the Austrian Grand Prix in 2020, the race that would…
IWC and the Mercedes performance arm, AMG, have had a long and fruitful relationship since they first joined forces back in 2004. Things were taken…
Editor’s note: Nick Gould has a rare gift. He can identify a watch by seeing just a sliver of bezel or a millimetre of crown.…
Having buttressed their online fashion offering with an impressive collection of fine watches, Mr Porter has become a real force to be reckoned with over…
Action heroes are Hollywood’s idealised version of traditional masculinity. There is therefore a powerful effect when big-screen tough guys sport a nice watch as they…
Recently, myself, Frank from Monochrome, Wei from Revolution and RJ from Fratello got together for a Zoom call that had no loftier intention than to…
When new novelties arrive, more often than not consumers are presented with familiar frameworks paired with new dial tones. IWC design language is iconic within…
Back when I was first dipping my toes into the waters of watch enthusiasm, the IWC Big Pilot was one of the first luxury watches…
The Big Pilot watch by IWC has been on a long flight since it first launched as a purely utilitarian watch for pilots in the…
Season three of Drive to Survive dropped at 6pm Melbourne time on Friday March 19th and, if you were anything like me, then you were…
In the name of my fellow tiny wristers, or just those who prefer watches closer to classic proportions, I’ve assembled a list of 10 of…
Heritage is the key buzzword when it comes to watches right now. With many consumers enamored with timepieces of the past, it’s a no-brainer for…
IWC make some incredible watches and are particularly known for their pilot creations with their crisp and highly legible dials. The IWC Timezoner is one…
The momentum IWC generated in 2019 has continued unimpeded this year, with a slightly dressier focus. Here, we’re treated with the reinvigoration of the stoic,…
Just as IWC overhauled their Pilot’s collection in 2019, this year is all about the Portugieser collection for the Schaffhausen-based brand. While there are more…
The perpetual calendar is widely recognised as one of IWC’s greatest strengths. Back in the 1980s, legendary watchmaker Kurt Klaus was challenged to develop a…
Earlier this year, in April, the IWC Portugieser 2020 Collection was announced at Watches & Wonders. The Portugieser was created in 1939 due to a…
All the connotations and daydreams that come with the image of a fighter pilot are on show in the intriguing IWC Pilot’s Watch Double Chronograph…
It should come as no surprise that IWC are the masters of the Swiss-made Flieger-style chronograph, given that they were one of the archetypal manufacturers…
The IWC Big Pilot collection is a pillar of the brand for a reason. The design is iconic and has remained unchanged for the best…
“I haven’t read your article yet about which action stars are wearing which watches,” IWC CEO Chris Grainger-Herr begins the interview by saying. “I just…
IWC are all about the Portugieser in 2020, take a tour of the collection with the CEO IWC’s momentum is seemingly unstoppable. As global crises…
Alec Baldwin is an American actor and comedian, best known for his roles in television and film. Baldwin starred as Jack Donaghy in the sitcom…
The story of the Portugieser begins with two businessmen from, you guessed it, Portugal. They went to IWC asking for a watch as accurate as…
Credit where credit is due. There may well be global turmoil the likes of which we’ve never seen before, but IWC has taken all in…
The world’s gone MJ all over again with the first two episodes of the documentary celebrating his life, The Last Dance, dropping yesterday. We’re in…
When it rains it drips. And in April 2020, at a time when we need it most – our kingdom for some new watches to…
The only thing thrown around more often than the word iconic by watch media is watch media cleverly saying how often the word iconic is…
A little while ago, Andrew ran a series of overview videos on the various members of the IWC Pilot’s family. And, to be honest, it’s…
In their latest joint venture, IWC Schaffhausen and surfboard designer and entrepreneur Hayden Cox have teamed up to create a unique concept – the world’s…
Last night, Time+Tide, along with IWC and Kennedy Watches & Jewellery, hosted an intimate gathering at IWC’s Melbourne boutique. And even though it’s officially ticked…
Editor’s note: While the Pilot might be IWC’s hero of the hour, the equally large but more classically inspired Portugieser is an equally important line.…
While collaborations between watch brands and car manufacturers are not a new phenomenon, it’s a much rarer phenomenon to meet a person who owns both…
Ladies and gentlemen, we’ve begun our descent. Now that we’ve completed our overview of the Top Gun, Spitfire and Classic collections we’d ask you to…
We’re now more than halfway through our flyover of the various families in the IWC Pilot’s family — we’ve covered off Top Gun and the…
Following on from last week’s look at the Top Gun collection, Andrew sets his sights on the heritage-inspired Spitfire collection. This year saw the Spitfire…
IWC is famous for their pilot’s watches, and rightfully so — they’re instantly recognisable and a genuinely iconic modern design. And while the design born in…
Editor’s note: Ergonomics have always been at the forefront of design for the IWC Big Pilot, with the large legible dial and oversized onion crown…
Some of my favourite releases from SIHH 2019 were the watches from the IWC Spitfire collection, which offers a host of twists on their classic…
This is one of those watches that makes so much sense I’m amazed it didn’t exist until now. But before we dive into the details…
Editor’s pick: If you’re in the market for a massive, 45mm manually winding dress watch with more power than you can shake a mainspring at,…
Last night, IWC launched their new Pilot’s Collection at an intimate event in a venue dressed perfectly to capture the machismo, the aeronautical legacy and…
Editor’s note: When it was first released back in 2015 (was it four years ago already?!), the IWC Portugieser Annual Calendar was hot. And while…
The substantial and subtly blue IWC Aquatimer Chronograph Edition “Laureus Sport for Good” is the 13th (unlucky for some, but clearly not IWC) edition watch…
The Mark XI was the first watch that really got me ‘into’ watches, and it has endured over the decades as an icon of good,…
Editor’s note: IWC’s Big Pilot is one of the most significant watches of the last 20 years. Its deceptively simple design belied the huge impact…
Editor’s note: The Portugieser Yacht Club Chronograph might not be the first watch that comes to mind when you think of IWC (it’s not a Pilot…
Yesterday, Dwayne Johnson touched down in Las Vegas to showcase his new buddy action flick Hobbs & Shaw at CinemaCon, an industry event. But while…
When the idea was first hatched that we would work with IWC on auctioning a rare-in-this-condition Porsche Design by IWC Ocean 2000 ref 3504 for…
The Porsche Design by IWC Ocean 2000 ref 3504 is the kind of model that makes the experience of being into watches great again. But…
One of my highlights of SIHH every year is IWC – and not just because their booth is exceptional; this year it was dominated by…
One of the highlights of SIHH every year is IWC – and not just because their booth is exceptional; this year it was dominated by…
Materials innovation is looking like quite a thing in 2019 and for you, the watch buyers, that has to be good news: more aesthetic choices…
This price bracket is a sweet spot for SIHH and the going gets tough when it comes to picking the standouts. One of the benefits…
I love this time of year: the decorations, the food, the festivities, and, of course, the pre-SIHH announcements. And one brand that never fails to…
Keeping it classic – the IWC Portugieser Hand-Wound Eight Days Edition “150 Years” When you’ve been around for 150 years you can afford to take…
When you’ve been around for 150 years you can afford to take the long view when it comes to the vagaries of fashion and trends,…
Few things are as tactile and pleasing as manually winding a watch, and I’ve got to say the levels of satisfaction achieved in watching the…
The story in a second: The sportiest member of the Portugieser family is busy living its best life. IWC’s Portugieser family is, large diameter aside,…
Editor’s note: As far as birthdays go, 150 years is a whopper. And amongst all the shimmer and shine of IWC’s celebratory jubilee collection sits…
Editor’s note: The perennially popular IWC Pilot’s Chronograph is one of those iconic modern tool watches that can pull off almost any occasion, thanks to…
Now, IWC is a brand I’ve always admired from afar, but haven’t had substantial personal experience with until last month. The timing worked out well, and I…
IWC fans rejoice – the Schaffhausen-based brand has finally found an Australian home, in the heart of Melbourne. Designed by IWC’s own architects, the boutique…
The new Ferrari Portofino — the replacement for Ferrari’s first ever front-engine V8 convertible, the California — has plans for you. It wants to be your first Ferrari.…
For over 30 years the Portofino has been amongst IWC’s dressiest offerings, with a rounded Lépine-inspired case, and elegant, elongated Roman numerals. So it comes…
IWC – Portofino Hand-Wound Moon Phase Edition “150 Years” For over 30 years the Portofino has been amongst IWC’s dressiest offerings, with a rounded Lépine-inspired…
Is the IWC Portugieser Hand-Wound Eight Days Edition “150 Years” might be the best version of the Portugieser yet? We think so.
IWC’s Portugieser line is, in Australia at least, one of their most popular — and, of all the models, one of the perennial favourites is the…
This was my 12th consecutive watch fair, so you’d think I’d be used to it by now. But once again, the pace of our unforgiving…
Two nights ago, I fulfilled one of my most bromantic dreams when I shared a steak dinner with the new IWC ambassador, Bradley Cooper. Me, the…
It’s IWC’s 150th birthday this year and to celebrate they’ve released 27 watches across five different collections – Portugieser, Portofino, Pilot’s, Da Vinci and Pallweber…
6 New IWC Releases from 2018, inc. Portofino, Portugieser and Pilot’s Watches It’s IWC’s 150th birthday this year and to celebrate the brand has released…
By now you’ve likely been beaten over the head with the endless coverage of IWC’s cool Tribute to Pallweber, with its jumping hours and minutes,…
Editor’s note: Matt Hranek’s now sold-out book, A Man and His Watch, is one of the real standouts of the watch year, a beautiful and…
Mention the words “digital watch” and most minds instantly fill with images of G-Shocks or the trusty Casio calculator watch. However, long before the invention…
When IWC made the revamped Da Vinci collection their main focus at SIHH 2017, it’s fair to say that there was a little bit of…
Until its relaunch earlier this year, the IWC Da Vinci collection was sometimes overlooked, and unfairly so, as it has housed several “firsts” for the company. First…
Editor’s Note: You think you know someone. When Felix had the idea to tell a story about a fictional IWC Portugieser wearer through the visual…
IWC – The Party, a microstory by Time+Tide Well, this was fun. IWC asked us to tell a story about a Portugieser (or Portuguese if…
At the beginning of the year, IWC declared it the year of the Da Vinci. Saying “arrivederci” to the tonneau style case and returning to…
In 1939 when two Portuguese merchants approached IWC about making a wristwatch with the same levels of accuracy usually seen in marine chronometer pocket watches, they…
There’s a good reason the Portugieser collection is one of IWC’s most popular (in Australia at least). It’s a big, commanding watch that nevertheless possesses…
IWC – History of the Portugieser There’s a good reason the Portugieser (formally Portuguese) collection is one of IWC’s most popular. It’s a big, commanding…
Editor’s Note: One of the most popular watch types is the steel, black-dialled chronograph. It’s a a versatile, utilitarian classic and almost every brand has…
WHY I LOVE MY WATCH – with Mark Bouris, starring IWC. Full story of Mark Bouris and his love of watches, particularly the IWC Portuguieser…
Of all the Apples to Apples battles so far, this is pound for pound the closest fight. Today our airborne aces are the Breitling Navitimer 01 (46mm)…
APPLES TO APPLES – Episode 3, IWC vs Breitling Andrew and Felix from Time+Tide argue for a watch that they have been randomly assigned. In…
The buzzword is ‘pivot’. And at this year’s first major watch fair, SIHH in Geneva in January, IWC ‘pivoted’ in a big way with just about…
For years IWC has staked its claim as being one of the biggest, baddest and most masculine of the major Swiss brands. Recently though, we’ve…
GONE IN 60 SECONDS – IWC Da Vinci Automatic Live review of the IWC Da Vinci Automatic in steel released at SIHH 2017.
James Marsden, a face you will recognise from at least one of your favourite films (guys: Zoolander, girls: The Notebook, me: Westworld), describes the moment…
Well, Christian and Evelyn have arrived at their destination and no, it’s not some Bond-villain-esque lair or a high-stakes diamond heist. Instead it’s something far…
In addition to both festive and jolly, ’tis also the season for SIHH pre-releases. Today’s contribution comes courtesy of IWC, who appear to be following up…
Editor’s Note: In this, the second instalment of our IWC microstory, Christian and Evelyn don driving gear, load up the Mercedes (living the dream right…