All week we’ve been showcasing great watches from local brands.These watches are very different from the sometimes anonymous products produced in their thousands by the large Swiss brands. These watches are very much the result of an a personal vision. So we’re going to take a step back from the watches, meet the men behind the brands and find out what makes them tick. Todd Caldwell, Aegir Instruments The Pitch: We have an unalterable commitment to the highest quality product. The Price: $1750 – $1900. The Person: Todd is a commercial diver working mainly in bell bounce systems in the offshore oil and gas industry. Aegir Instruments was born as Todd whiled away the hours decompressing with little to do but stare at his watch (a Panerai), and think of how he could improve it. A few years and a serious accident later Todd decided to spend some time on dry land and make his watchmaking dreams a reality. Christophe Hoppe, Bausele The Pitch: Keep a piece of Australia with you. The Price: $490 – $4400. The Person: Swiss born Christophe moved to Australia in 2010, after many years working in the watch industry. Bausele was born out of his… Read More
Perth based Todd Caldwell conceived Aegir Instruments while he was killing time in a diving bell. Aegir makes dive watches without all the superfluous bells and whistles.
The Worn & Wound Take: As part of Australian Watch Week we’re asking watch microbrand specialists Worn & Wound for their off the cuff take on every watch we review: “A function over form tool diver that’s meant to be used in the water. Not one for desk divers.” – Zach Weiss, Worn & Wound The story behind how Aegir Instruments came to be is one of the most compelling and authentic I’ve heard for a long time – certainly one of the best I’ve heard from a brand without a marketing department. Todd Caldwell, the man behind the brand, is a commercial diver – and the inspiration for Caldwell to go out on a limb and make his own dive watch was hours of decompressing in a diving bell, with little to do but stare at his watch (I asked – it was a Panerai, and yes – he’s still got it). Caldwell wasn’t happy with what he saw, or with any of the watches on the market for that matter. He wanted something he could wear at depth that wouldn’t look like a tuna can on the wrist, jutting out from a suit cuff. So decided to design his own, initially just for… Read More