VIDEO: Wilhelm Schmid explains the history and legacy of A. Lange & Söhne
Felix Scholz[su_vimeo url=”https://vimeo.com/145326919″ width=”800″]
[/su_vimeo]A little while ago we caught up with Wilhelm Schmid, CEO of A. Lange & Söhne, to learn the story behind Germany’s most prestigious watch brand. We discovered that 2015 marks the 200th anniversary of the birth of founder F. A. Lange, the man who turned a rural town in eastern Germany into a hub of watchmaking excellence. We also spoke to Schmid about the brand’s spectacular rebirth in 1994, just a few years after the reunification of Germany, with four completely new timepieces that went on to define A. Lange & Sohne and had a huge impact on contemporary watch design in general.
