It’s the kind of story you could easily gloss over, or embellish, as the president of a large watch company. A collector contacts you with a rare piece. You confirm that it’s original, share the images around the business, get feedback from the heritage team that it might be a good piece to reissue, then conveniently forget — when the accolades roll in — where the story started.
“What is interesting is that it has been brought to us by a collector,” Mr von Känel explains. “We didn’t have it in the museum. We checked if it was original and then our heritage team convinced me to re-do it, and it was a good decision. I like it.”