Editor’s note: The Longines Master Collection is one of the current pillars of the brand, offering you everything you want in a classic dress watch, but in a modern package and at a sensible price. Andrew took a closer look at the full collection just as it was hitting its stride, and it is certainly worth watching if you are considering adding a contemporary dress watch to your collection.
When it comes to Longines’ yearly new releases, we are like heatseeking missiles for the vintage fire the brand has at its disposal – few archives are as deep or as versatile as Longines, and it means they can pick and choose between adventurers’ watches, avant-garde designs, classic dress … the options are almost endless and they impress with regularity.
But we rarely look at the everyday collections that, to put this bluntly, are the watches that the brand sell in staggering quantities. The Master Collection, for example. That is, until I noticed it for the first time at a launch in Sydney, last year. That discovery led to more discoveries. All of which are captured in this video, in which we look at the watch that won me over, and then explore the two bestselling models in Longines’ stunning Sydney boutique, in the Queen Victoria Building.