The watch industry is — make no mistake — an industry, driven by bottom lines and production schedules. It’s also a deeply traditional craft with a long and rich lineage. A lineage fine watch brands are exceptionally proud of. And business — by and large — is good. So why are an increasing number of leading watchmakers, brands, and watchmaking bodies worried about an impending crisis?
In this article for The New York Times, Robin Swithinbank explores an unintended consequence of the growing popularity of mechanical watches — the death of skills, knowledge and appreciation of the fine art of watchmaking. And while an interest in watches is a good start, it’s just the beginning.