THE HOME OF WATCH CULTURE

Meet our new Editor and Deputy Editor – and apply for this Account Manager role if you’d like to join the team! Meet our new Editor and Deputy Editor – and apply for this Account Manager role if you’d like to join the team!

Meet our new Editor and Deputy Editor – and apply for this Account Manager role if you’d like to join the team!

Andrew McUtchen

Today, we are more than just a bit tickled to announce that Luke Benedictus – yes, the Luke behind most of our  unputdownable ‘Weekend Reads’ –  will assume the role of Editor of Time+Tide. For the last 18 months, Luke has been an influential force driving our editorial agenda as Contributing Editor. It is unlikely to be a surprise that he has overseen the steepest growth in our traffic since the business was launched in 2014. 

In addition to writing regularly for the site, Luke has published a high volume of watch-related stories, columns, interviews and reviews in the New York Times Style MagazineThe Good Weekend (the luxury lifestyle magazine in The Age newspaper) and WISH Magazine (the equivalent in The Australian newspaper) since adding specialist watch writer to his list of talents. Time+Tide remains the ‘Official Watch Partner’ of WISH Magazine for the fifth year in a row. Add to this, Luke’s work on Issue #3 of NOW Magazine, and you have the editor of a digital publication with ink in his veins! 

Luke’s masterful storytelling has already carved him a permanent name in Australian journalism, where he has held positions including Editor of Men’s Health and Editor of The Father Hood, for which he also co-penned a best-selling eponymous book published by Murdoch Books, an Australian imprint of Allen & Unwin. Now, Luke, will go even deeper down the wristwatch rabbit-hole, and we can’t wait to see what he finds. 

Joining Luke in a senior editorial position is New York based Zach Blass who has been promoted to Deputy Editor. Zach takes over from Nicholas Kenyon, who last month departed the role to pursue a career in lifestyle journalism. Zach is the first international team member to be promoted to a senior editorial role – a position that is well deserved. Zach’s first year at Time+Tide has resulted in hundreds of stories, many of which have driven the agenda on a diverse range of topics. His reputation as a heavy-hitting horological journalist is growing by the day.  

Both appointments reconfirm and double down our soon to be launched official tagline: ‘T+T – The Home of Watch Culture’. Our mission is clearer than ever; to engage a broader audience by making watches as fun as possible, while remaining an authority on the subject. 

Working with CNN on the ‘Timeless’ Series of educational watch vignettes certainly helped with this goal. The minute long interstitial content has aired extensively through some epochal moments in history, including the US election in 2020 when Jack Forster, a co-host on several, and I, were practically unavoidable. And my apologies for that if, like many who contacted me, I haunted you over this time.

Time+Tide’s ongoing support of charitable causes, including the Time+Tide ‘Watch & Act’ Australian Bushfire charity auction in 2020 and the Pink Dial Project of 2021 – an initiative co-designed with Revolution – show a commitment to being a values-based organisation. 

The Time+Tide team continues to grow and we are currently looking for a dedicated Account Manager. If you’d like to know more, please contact us at [email protected].