The buying and selling of second-hand watches has traditionally been an unglamorous, possibly even seedy, affair. The traditional image of that side of the industry has been one of tight margins, hard sales talk and the ever-present threat of fakes. Well, in the last few years it’s a part of the business that’s been undergoing something of a quiet revolution.
The space is now dominated by the internet, and by large corporate parties like Chrono24 and WatchBox. Richemont has even gotten into the game with their acquisition of Watchfinder. There’s no doubt that this shift is rapidly changing the how of buying a used watch. But you might be wondering why — well, the answer is simple: there’s a lot of money at stake.
Head to Blackbird Watch Manual for Elizabeth Doerr’s excellent take on this rapid expansion.