Bulgari sets a new world record & unveils red carpet-ready releases ahead of Watches and Wonders 2024

Bulgari sets a new world record & unveils red carpet-ready releases ahead of Watches and Wonders 2024

Tom Austin

Never shy to put on a showstopping set of releases, Bulgari manages to show the rest of the world how watches are done in Italy (with a bit of Swiss horological help, of course). From the stealthy all-black Octo Roma, to the red carpet-worthy Serpenti, Bulgari showcases its ability to appeal to the far ends of the watch spectrum. Not settling only to make watches that look fantastic, this year, the brand has gone one step further by producing another record breaker.

Shaving off one-tenth of a millimetre has meant that the new Octo Finissimo Ultra COSC is the thinnest COSC-certified mechanical watch ever released, at 1.70mm thin, setting a new benchmark and adding another world record to Bulgari’s back catalogue. Additionally, the incredible, ultra-thin Octo Finissimo Ultra is now in platinum, a material which is notoriously difficult to deal with at these almost microscopic levels of thinness. Let’s delve into Bulgari’s 2024 offerings!

Octo Roma Automatic Steel DLC
Bulgari Octo Roma Automatic Steel DLC

  • The Octo Roma Automatic Steel is a simple 3-handed watch with a date function, yet it is typical Bulgari, with its subtle octagonal case shape, combined with monochrome, understated Italian flair.
  • Focusing on texture, this watch has it in droves, from the 41mm microblasted DLC coated case to the pyramid-shaped Clous de Paris dial and the textured, knurled pattern on the rubber strap.
  • Simple as the functions may be, the Caliber BVL 191 movement is all in-house, boasting a 42-hour power reserve and beautifully decorated with bevelled edges and Côtes de Genève finishing.
Brand Bulgari
Model Octo Roma Automatic Steel DLC
Reference 103927
Case Dimensions 41mm
Case Material Stainless steel DLC-coated
Water Resistance 100m (screw-down crown)
Crystal(s) Sapphire crystal and case back
Dial Black Clous de Paris
Strap Textured black rubber with folding clasp, interchangeable, including black alligator
Movement BVL 191, automatic
Power Reserve 42 hours
Functions Hours, minutes, seconds, date
Availability From June 2024
Price €8,900

Octo Roma Chronograph Steel DLC

Bulgari Octo Roma Chrono Steel DLC

  • The Octo Roma is released as a 42mm monochrome sports chronograph, featuring all the functions you would expect from a chronograph inside a sleek, stainless steel DLC-coated case.
  • Legibility is the focus with the Octo Roma Chronograph, with a high-contrast dial featuring large lumed hour markers and sunburst-finished chronograph registers.
  • Visible through the sapphire glass case back, the in-house Caliber BVL 399 chronograph movement is beautifully finished with Côtes de Genève and hand-beveling finishes throughout.
Brand Bulgari
Model Octo Roma Chronograph
Reference 103932
Case Dimensions 42mm
Case Material Stainless steel DLC-coated
Water Resistance 100m (screw-down crown)
Crystal(s) Sapphire crystal and case back
Dial Black Clous de Paris with sunburst sub-dials
Strap Textured black rubber with folding clasp, interchangeable, including black alligator
Movement BVL 399, automatic
Power Reserve 42 hours
Functions Hours, minutes, seconds, date, chronograph
Availability From June 2024
Price €10,900

Octo Finissimo Tourbillon Manual DLC

Bulgari Octo Fin Tourbillon DLC

  • The Octo Finissimo Tourbillon returns, this time in DLC-coated titanium, built around the impossibly thin BVL 268SK manually wound flying tourbillon movement.
  • The stunning, record-breaking movement is exceptionally finished and skeletonised, with a sapphire case back allowing a view straight through the watch.
  • Maintaining its slender, angular lines, the 40mm Octo Finissimo Tourbillon case comes in at just 4.85mm thick.
Brand Bulgari
Model Octo Finissimo Tourbillon Manual
Reference 103984
Case Dimensions 40mm (D) x 4.85mm (T)
Case Material Titanium – DLC-coated
Water Resistance 30m
Crystal(s) Sapphire crystal and case back
Dial Skeletonised
Strap Black rubber with DLC-coated titanium pin buckle
Movement BVL268k, manual-winding, flying tourbillon
Power Reserve 52 hours
Functions Hours, minutes
Availability From July 2024
Price €145,000

Octo Finissimo Tourbillon Manual Rose Gold

Bulgari Octo Fin Tourbillon Rose Gold

  • If the stealthy black version isn’t enough, Bulgari has also offered the Octo Finissimo in stunning rose gold, for a more luxurious feel.
  • Every facet of the wonderfully angular face is either polished or brushed, all in different angles and directions, offering a dynamic and unique look.
  • Finished with a rose gold crown with ceramic insert, and brown alligator leather strap with rose gold pin buckle, every detail is taken care of in true Bulgari style.
Brand Bulgari
Model Octo Finissimo Tourbillon Manual
Reference 103981
Case Dimensions 40mm (D) x 4.85mm (T)
Case Material Rose gold
Water Resistance 30m
Crystal(s) Sapphire crystal and case back
Dial Skeletonised
Strap Brown alligator  leather strap with rose gold folding pin buckle
Movement BVL268k, manual-winding, flying tourbillon
Power Reserve 52 hours
Functions Hours, minutes
Availability From July 2024
Price €175,000

Octo Finissimo Tourbillon Automatic Platinum

Bulgari Octo Fin Tourbillon Platinum

  • Squeezing even more out of the 4.95mm thick case, the Octo Finissimo Tourbillon Automatic manages to fit in a fully automatic winding BVL 288K movement.
  • This time the Octo Finissimo case is crafted from brushed and polished platinum, making this the most understated yet high-end piece in the collection.
  • The contrasting blue movement backplate matches the blue alligator leather strap perfectly, adding some colour and highlighting the status of the platinum piece.
Brand Bulgari
Model Octo Finissimo Tourbillon Manual
Reference 103976
Case Dimensions 40mm (D) x 4.85mm (T)
Case Material Platinum
Water Resistance 30m
Crystal(s) Sapphire crystal and case back
Dial Skeletonised
Strap Blue alligator  leather strap with platinum folding pin buckle
Movement BVL288k, automatic, flying tourbillon
Power Reserve 52 hours
Functions Hours, minutes
Availability From July 2024
Price €220,000

Octo Finissimo Ultra COSC

Bulgari Octo Finissimo Ultra COSC

  • Well known for pushing boundaries, Bulgari has done it again with a new world record-breaking watch, the Octo Finissimo Ultra COSC, a fully COSC-certified watch with a thickness of just 1.70mm.
  • With each model limited to 20 pieces, the Ultra COSC is extremely rare, produced in both titanium or platinum, with tungsten carbide main plates making up the structure of the watch.
  • The watches are built around the calibre BVL 180, a COSC-certified manually wound movement, which has a 50-hour power reserve and comes in at no more than 1.5mm thick.
Brand Bulgari
Model Octo Finissimo Ultra COSC
Reference 104081 – Titanium
103832 – Platinum
Case Dimensions 40mm (D) x 1.7mm (T)
Case Material Platinum or titanium
Crystal(s) Sapphire crystal
Dial Grey or blue sunburst
Strap Multi-link integrated bracelet in either platinum or titanium, with titanium folding buckle
Movement Calibre BVL180, manual-winding
Power Reserve 50 hours
Functions Hours, minutes, seconds
Availability From September 2024
Price Titanium: €600,000
Platinum: €620,000

Tadao Ando x Bulgari Serpenti

Bulgari Tadao Ando Serpenti

  • Four new Serpenti models have arrived in collaboration between Bulgari and illustrious Japanese architect Tadao Ando. While not his first foray into Bulgari collabs, this is the first time he has been involved in the Serpenti line.
  • Each model represents the four seasons, Spring, Summer, Autumn and Winter, with each using different materials and designs to symbolise the contrasting aspects of each season.
  • Being a limited edition release, each watch is personalised with Tadao Ando’s signature on the case back.
Brand Bulgari
Model Tadao Ando x Bulgari Serpenti
Reference Spring: 104007 (S) 104141 (L)
Summer: 104002
Autumn: 104003
Winter: 104004 (S) 104140 (L)
Case Dimensions 35mm
Case Material Spring: stainless steel & rose gold
Summer: stainless steel & yellow gold
Autumn: rose gold
Winter: stainless steel
Crystal(s) Sapphire crystal
Dial Spring: Pink mother-of-pearl
Summer: Green Aventurine
Autumn: Tiger’s eye stone
Winter: White mother-of-pearl
Strap/Bracelet Twirl bracelet
Movement Quartz
Functions Hours, minutes
Availability Spring: March 2025
Summer: June 2024
Autumn: August 2024
Winter: October 2024
Price Spring: €18,100
Summer: €18,500
Autumn: €45,900
Winter: €11,900