Minase Archives - Time+Tide Watches

Why making watches is an uphill battle outside of Switzerland

Watch Education

02.03.25

Why making watches is an uphill battle outside of Switzerland

Why is Switzerland such a watchmaking powerhouse, and why is it so hard to make watches outside of the country?

New releases from TAG Heuer, Schwarz Etienne, Jaeger-LeCoultre and more

Last Week in Watches

22.09.24

New releases from TAG Heuer, Schwarz Etienne, Jaeger-LeCoultre and more

After the short break we had following the Geneva Watch Days, we have a start in activity from all levels of brands. TAG Heuer is…

The 16 best Japanese watch brands from rugged value to Dufour-praiseworthy wonders

Buying Guides

04.08.24

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The 16 best Japanese watch brands from rugged value to Dufour-praiseworthy wonders

We all know and love Seiko and Casio, but what about lesser-known, but equally as amazing brands from Japan?

A clearer look at Minase, and the quirky proposition that is the Seven Windows

What We Wore

18.06.24

A clearer look at Minase, and the quirky proposition that is the Seven Windows

Seven sapphire crystals, a slim Swiss automatic, and a hand-polished case make up the Minase Seven Windows.

New releases from Omega, Tissot, BA111OD and more

Last Week in Watches

18.02.24

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New releases from Omega, Tissot, BA111OD and more

On Valentine’s Day, brands often propose new releases that could work as a his-and-hers pair, with similar styles but different sizes. For instance, this year…

Introducing

23.09.23

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Fratello x Minase M-3 Nori

Boutique brand Minase present the M-3 Nori, the second Batavo-Japanese limited edition with Fratello.

New releases from Zenith, Seiko, JLC and more

Last Week in Watches

10.09.23

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New releases from Zenith, Seiko, JLC and more

Even if you say you are not going to buy one of them, you were probably eagerly waiting for the new Swatch x Blancpain collaboration.…

Introducing

08.09.23

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Minase Uruga 42 and Uruga 31

The new Uruga collection is a shift from the Japanese brand's angular designs. It features a unique sandwiched case design with Sallaz-polished elements.

The Minase Masterpiece collection lives up to its name

In Depth

21.02.23

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The Minase Masterpiece collection lives up to its name

When a brand so full of artistic integrity as Minase labels something a masterpiece, we had better pay attention. Given the level of quality and…

Introducing

15.12.22

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INTRODUCING: The Minase Horizon and 5 Windows Midsize

There has been no shortage of love for Minase in recent times, and for good reason. The Japanese brand is consistently producing watches that challenge…

Introducing

10.11.22

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INTRODUCING: The Minase 7 Windows Hakose Urushi collection

For me, Minase are one of the few brands who can beat Grand Seiko in their level of artful dials, finishing quality and ingenuity. In…

Introducing

19.09.22

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INTRODUCING: The Minase Horizon 2.0 is striking and utterly distinct

Minase are such a distinct brand in the marketplace, fitting into the incredibly specific niche of high value luxury. Their watches aren’t cheap by any…

The hypnotic dial of the Minase Divido Shibo-Urushi

Watch Reviews

09.06.22

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The hypnotic dial of the Minase Divido Shibo-Urushi

The Minase Divido Shibo-Urushi takes the rare concept of an urushi lacquer dial and expands it with a blast of colour.

News

06.12.21

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Minase Watches’ first American tour exposes the craftsmanship of the cult Japanese brand

How do you communicate true quality? It’s a question that many brands face as they try to capture the attention of collectors today. For big…

The Minase Divido Urushi Maki-e is a futuristic window to an ancient Japanese craft

Watch Reviews

02.07.21

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The Minase Divido Urushi Maki-e is a futuristic window to an ancient Japanese craft

At a time when most people gravitate towards modern sports watches or the tempting flavours of vintage nostalgia, there’s a path less crowded, where you…

Your need-to-know guide to Minase Watches – the Japanese Prime Minister’s choice of hand-crafted wristwear

Watch Education

18.06.21

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Your need-to-know guide to Minase Watches – the Japanese Prime Minister’s choice of hand-crafted wristwear

Eyebrows were raised when the long-serving Japanese Prime Minister Shinso Abe wore a bright blue piece of wristwear while attending the G20 summit a few…

Micro Mondays

05.10.20

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MICRO MONDAYS: The Minase Divido

A round watch case like few others, sharp angles, quirky Japanese design and a Swiss movement? Surely that can grab your attention, even in these…