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Bamford’s glowing vision of paradise is realized with latest Seiko 5 collaborative limited edition
Gene Kranz and the shield live again – Seiko 5 Sports SRPL91 and SRPL93
A quartet of new Seiko 5 Sports SKX Series models brings back the 7002 diver, kinda
The Seiko 5 Sports Bruce Lee Limited Edition SRPK39 is a badass tribute to “The Little Dragon”
HANDS-ON: The Seiko 5 Sports retro colour collection
HANDS-ON: The Seiko 5 SKX Sports Style GMT delivers an automatic GMT for under $1000
INTRODUCING: The Seiko 5 Sports x Worn & Wound 10th Anniversary Limited Edition
VIDEO: The Seiko 5 Sports ONE PIECE Limited Edition Collection
VIDEO: The Seiko 5 Sports X Evisen Limited Editions are inspired by skateboarding and tuna sushi
INTRODUCING: The Seiko 5 Sports AUTO MOAI Limited Editions
INTRODUCING: A trio of new Seiko 5 Sports X Evisen Skateboards watches
INTRODUCING: This minty-fresh foursome celebrates the Seiko 140th Anniversary from a tough Seiko 5 to the technical tour de force of Astron.
The One I Got Away From – The 1971 King Seiko 5626-7000
VIDEO: This Seiko 5 Sports collab delivers knockout appeal with Street Fighter’s Ken
VIDEO: Street Fighter’s green machine inspires the bad-ass Seiko 5 Sports Blanka
Street Fighter’s green machine inspires the bad-ass Seiko 5 Sports Blanka
Design a Seiko 5 Sports online with the Custom Watch Beatmaker, get lots of votes, and see it released by Seiko
We have all 6 of the Seiko 5 Sports x STREET FIGHTER V Editions live on the wrist, and they’re a box of coloured watch candy
Seiko 5 Sports x STREET FIGHTER V Editions just released, and they are wild – preorder here
Seiko answer people’s prayers with the smaller and bezel-less 2020 Seiko 5 Sports models
VIDEO: All three limited edition watches from the new Seiko 55th Anniversary dive watch collection
EVERY WATCH TELLS A STORY: Joseph’s murdered out Seiko 5 Sports SRPD79K1 on integrated rubber Crafter Blue strap is a cold killer
Joseph’s all-black Seiko 5 Sports SRPD79K1 on Crafter Blue integrated rubber strap is a cold killer
The Seiko 5 is alive – again
Seiko releases two new Prospex divers featuring Seiko Blue celebrating its 145th anniversary
Seiko draws upon Japanese craftsmanship and its signature blue for new 145th anniversary Presage models
This new Seiko Marinemaster is the first non-limited Prospex to use the higher accuracy 8L45 movement
Grand Seiko introduces its new 9F51 quartz calibre with the stylish SBGX359 and SBGX361
Seiko’s SSB477, SSB479 & SSB481 offer vintage chronograph style for under US$500
A shaped dressy model hits Seiko’s lineup to start 2026 in the new Presage SPB537
Seiko celebrates its 145th anniversary with a touch of gold across four different watch collections
The three Seiko releases of 2025 that actually mattered
Grand Seiko unveils new SLGB005 ‘Ice Forest – Violet Dawn” U.F.A. limited edition in steel
The new Seiko SPB513 is a Prospex Speedtimer Mechanical, but it’s not a chronograph?
Seiko Prospex SRPL53 PADI Special Edition: a in-house dive watch for under $1,000
We’re gonna need a bigger watch: Seiko celebrates Jaws’ 50th anniversary with a limited-edition Prospex Turtle
The Seiko Sportsmatic 5: A beloved daily-wearer since 1963
Grand Seiko’s 36.5mm 44GS gets a purple “Kiri” dial with the new SBGW323
Every Grand Seiko from Watches and Wonders 2025, including the micro-adjustable Ice Forest, and new Tentagraph case
The V.F.A. 6185-8000 is a $90,000 Grand Seiko you’ve never heard of, but should know about
Seiko taps Japan-born, Australia-based artist Kentaro Yoshida for a trio of vibey 5 Sports LEs
Grand Seiko issues incremental updates to two Sekki models, with the new SBGH351 and SBGH353
The Grand Seiko SLGA025 Atera Blue may have one of the best dials the brand has ever made
Seiko expands the popular 5 Sports GMT range with three stylish new looks
The Seiko Presage Star Bar Cocktail Time SRE015 is a faceted femme fatale
The Grand Seiko SLGW005 tributes a 1968 45GS with a double-signed Seiko dial
The Grand Seiko SBGC275 Shinshu Sunrise boasts a fiery, lion’s mane dial
Is the Seiko Presage SPB445 the best Arita Porcelain dial watch yet?
The Grand Seiko SBGH345 is a new Ever-Brilliant Steel online exclusive with a red Mt. Iwate dial
Grand Seiko celebrates a key milestone with the hot SBGE305 “Hotaka Summer”
In a packed year of releases, these are the top 5 Seiko watches of 2023
A reinvented flagship – the Seiko Prospex Marinemaster 1965
Living the jet set lifestyle for a day with the Grand Seiko SBGE285 Spring Drive GMT
The Grand Seiko 36.5mm 44GS range expands with three new U.S. exclusive references (SBGW309, SBGW311, SBGW313)
The Grand Seiko SBGW297 & SBGW299 bring back bracelets to 36.5mm 44GS cases
The Seiko Cocktail Time Irori Moments SRPK50 combines Australian and Japanese inspiration
Grand Seiko Manufacture Tour Part 5: Seiko/Epson Shiojiri Studio Shinshu – home of all Spring Drive, 9F quartz, and the Micro Artist Studio
The Grand Seiko SBGJ275 and SBGM253 take to Mount Iwate skies celebrating the 9S movement
The King Seiko SJE095 takes its dial inspiration from Japan’s national flower
Seiko dive back into 1965 (and 2017) with the SJE093
The slender new King Seiko collection channels the retro elegance of the 1965 original
Seiko grows the SKX-style 5 Sports lineup by shrinking the case
The Grand Seiko SBGE295 “Mt. Hotaka Peaks” GMT is inspired by lush mountain woods
GMTs galore! Seiko introduces the Prospex SPB381, SPB383 and SPB385
High-end and high-tech GMT duo: The Grand Seiko Tokyo Lion SBGC253 and Yukigesho SBGJ271
VIDEO: The Seiko Prospex SRPJ35 & SNJ039 bring new colours to cult classics
INTRODUCING: The Seiko Speedtimer Mechanical Chronograph SRQ045 conjures black magic from a historical stopwatch
INTRODUCING: Honouring the “First” with maki-e magic – the new Grand Seiko SBGW295 Limited Edition
The Grand Seiko SBGW291 and SBGW293 condense dazzling dials into 36.5mm cases
5 discontinued Seiko watches you can still easily buy
The new Grand Seiko SLGH013 means the 9SA5 x 44GS case combo has arrived in standard production
INTRODUCING: The Seiko Prospex SRPJ53K “Eucalyptus”
The Grand Seiko SBGC249 and SBGC251 are complicated additions to the Evolution 9 collection
INTRODUCING: The Grand Seiko SBGP017 44GS 55th Anniversary Limited Edition
VIDEO: Hands-on with the Grand Seiko SBGW283, SBGW285 and SBGE277
The new 36.5mm Grand Seiko SBGW289 has fans rejoicing at the possibilities beyond this kira-zuri cherry blossom limited edition
HANDS-ON: The Seiko SLA055J1 Save The Ocean Limited Edition
THE TOP WATCH REVIEWS OF 2021 – The Grand Seiko SLGH005 (#5)
What are the differences between the Grand Seiko SLGA009 and SLGH005 “White Birch” watches?
THE TOP WATCH REVIEWS OF 2021 – The “Willard” Seiko SBP153 (#16)
THE TOP WATCH REVIEWS OF 2021 – The Grand Seiko SBGW264 (#25)
INTRODUCING: The Grand Seiko Heritage Hi-Beat GMT SBGJ255 celebrates 55 Years of the 44GS
INTRODUCING: The Grand Seiko SBGJ253 is a GMT with a lustrous black dial
EDITOR’S PICK: How Arnold Schwarzenegger made the Seiko H558-5000 the ultimate tough-guy watch
HANDS-ON: The Seiko Prospex Black Series is a hard-hitting stealth trio – all under $650 USD
VIDEO: Why is the Grand Seiko SLGH005 White Birch causing waiting lists?
VIDEO: Seiko unleashes a Black-Ops style Tuna, Monster & Samurai, all sub $650USD. Which do you pick?
INTRODUCING: The Seiko SPB259 & SSA445 140th Anniversary Limited Editions
The Seiko Presage Style 60s SRPG05J1 and SRPG09J1 mix crazy value with vintage panache
VIDEO: The function forward Grand Seiko SBGX335
HANDS ON: The sports-luxe travel glamour of the Grand Seiko SBGE251
VIDEO: The Grand Seiko SBGE251 is a tough GMT with a luxurious twinkle of rose gold
HANDS-ON: The Grand Seiko SBGX335 delivers wrist presence and epic functionality
A photographer explains why the Grand Seiko SLGH005 White Birch is so great to shoot
5 of the best Grand Seiko Instagram accounts that you need in your feed
INTRODUCING: The Seiko Prospex SLA051J1 and SLA049J1 Limited Edition
INTRODUCING: The first Seiko we’ve seen on a bund strap – the Limited Edition SJE085 Alpinist is a killer version of their first sports watch
INTRODUCING: The new Seiko Prospex 1959 Alpinist Modern Re-Interpretation
INTRODUCING: The Grand Seiko SLGH005 brings the 9SA5 to standard production in steel