VIDEO: Three things we really did not see coming in the Pierrick Boyer shoot

Andrew McUtchen

The debut Time+Tide video launched this morning, check it out here.

We knew a little bit about Pierrick Boyer when we asked him to be in the first ever Time+Tide video. We knew he liked Panerai. We knew he liked Instagram. We knew he liked posting shots of Panerai watches on Instagram. And, we had a hunch he had something to do with desserts. Because precisely 85% of his photos have curly bits of chocolate in them. Turns out we didn’t know much at all. Here are just three surprises from the video. The rest are our treat.

1. HE CARRIES HIS TIMEPIECES IN A TOILETRY BAG. As in an actual toiletry bag. 100K in watches, in a Malaysia Airlines kit bag. There was something great about it. But seriously, Bas & Lokes, this legend needs your help.

2. HE TELLS A GREAT STORY ABOUT THE BURN MARK IN THE GSD STRAP OF THE PAM 532. Stop. Just stop. So much male-bonding. So much patina action.

3. THIS EXACT MOMENT. When we all realised – including the crew – that he was going to do what we asked / dared him to do…